Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
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You Might Be Sceptical, But This Divisive Dress Trend Is Making a Comeback for 2025
I'm here for it.
By Brittany Davy
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Every Fashion Person I Know Agrees: These 11 It Bags Are Elegant, Cool and Certified Future Classics
They all have one thing in common…
By Emily Dawes
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Trust Me: This Designer-Looking High-Street Bag Is About to Be Autumn 2025's It Buy
It will be sold out by August.
By Brittany Davy
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This Is the Wealthy-Looking Jacket Fashion People Are Choosing Over Blazers This Autumn
And it's rain-proof!
By Ava Gilchrist
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5 Easy Summer Outfits to See You Through the Hot Weather This Week
Stay cool, in every sense of the word.
By Remy Farrell
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Suddenly, This Dated Skirt Trend Feels Modern When You Wear It With This Shoe
The perfect pairing.
By Natalie Munro
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If You Thought These New H&M Buys Were Designer, I Wouldn't Blame You
Expensive-looking staples this way.
By Emily Dawes
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I'm an Editor Who's Hard to Impress—9 Chic New Pieces That Get a "Yes" From Me
A perfectionist's edit.
By Maxine Eggenberger
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7 Elegant Yet Fresh Basics I'm Buying Now and Wearing Through Autumn
Come join me.
By Allyson Payer
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Victoria Beckham Confirmed My Theory: This Pretty Detail Makes Black Dresses Less Predictable
I always knew it.
By Natalie Munro
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Forget Flip-Flops—This New Comfortable Shoe Trend Might Also Be 2025's Chicest
House shoes worthy of leaving home in.
By Ava Gilchrist
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I've Tried On So Many COS Trousers—From Wide-Leg to Barrel, These Are the Very Best
Courtesy of a trouser-obsessed editor.
By Florrie Alexander
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Leggings Season Is Nearly Here—These are the 7 Trends Everyone Will Be Wearing
A fresh take.
By Ava Gilchrist
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Zara's Never Looked Chicer—9 New-In Pieces That Will Sell Out By Next Weekend
Anti-trend standouts ahead.
By Florrie Alexander
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The Non-White Trainer Colour Trend Models Are Wearing With Leggings and Denim Right Now
They're onto something.
By Natalie Munro
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The Pretty Top Trend Everyone in Fashion Is Using to Elevate Their Jeans
The trendiest "nice top" for jeans you'll see.
By Natalie Munro
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Loves of My Life: Xanthe Ross
Xanthe cooks up a storm.
By Sophie Robyn Watson
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Leggings Are All I Want to Wear Right Now—These 5 Tops Make Them Look Intentional
I stand by my decision.
By Humaa Hussain
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6 Early Autumn Trends Girls Who Know What’s What Are Already Wearing
That means you should be, too.
By Maxine Eggenberger
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Amal Clooney’s Tip for Looking Elegant? Wear This Luxurious Shoe Colour Any Time You Can
She knows what she's doing.
By Natalie Munro
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This Fresh Autumn Shoe Trend Will Fool Anyone Into Thinking You’re a Rich Girl
Genuinely.
By Natalie Munro
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Sorry to My Jeans—This Easy, Throw-On Dress Has My Full Attention
And to think I wrote it off as "dated".
By Imani-Nia Francis-Tsolaki
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I Scoured the High Street—23 New Zara, Reformation and Massimo Dutti Buys You Need to See
Elevated buys only.
By Florrie Alexander
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This Is the One Dress Detail That's Taking Over Our Feeds Right Now—We Are Utterly Hooked
It's the finishing touches that matter.
By Humaa Hussain
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Fashion People Can't Stop Wearing This Specific Jeans Colour RN (Clue: It's Not Blue, Black or White)
It's way cooler, IMO.
By Brittany Davy
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I Always Thought This Jeans Style Was More Elegant Than Wide-Leg or Skinny—Now, Fashion People Agree
Elegant outfit ideas incoming.
By Brittany Davy
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I Looked Through Thousands of H&M Dresses—These Are the Best Styles for 2025
You're so welcome.
By Maxine Eggenberger
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What to Never Wear on a Plane, According to a Flight Attendant
Smart travel style.
By Dacy Knight
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My Goal Is to Look Grown-up and Polished This Autumn—This Affordable Skirt Will Be My Next Purchase
Easy elegance.
By Brittany Davy
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Bring On the Transitional Weather—18 Perfectly Chic Pieces That Will Sell Out Before Autumn Hits
Sponsor Content Created With Free People
Barn jackets, boat shoes and so much more.
By Humaa Hussain