Trends
Charting the latest fashion and style trends directly from the runways, street style, A-list celebrities, influencers, social media, and more.
The Latest
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Don't Pack Away Your Jeans Yet! These 8 Denim Trends Are Being Worn By Fashion People Everywhere This Summer
Spoiler alert, they're very chic.
By Jess Kelham-Hohler
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I've Been Dreaming About Summers in Provence—5 Simple Outfits That Capture That Effortless French Vibe
You're welcome.
By Katie Sims
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I'm in My Elegant Era—10 Classy and Trend-Proof Summer Pieces I'm Devoting Myself To
Your complete summer wardrobe is right here.
By Maxine Eggenberger
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I'm Committed to My Jeans—7 Summer Trends I Think Look Excellent With Denim
Easy outfits incoming.
By Ava Gilchrist
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9 Very Stylish Outfits Fashion People Are Wearing in Europe This Summer
Continental looks.
By Maxine Eggenberger
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I Have Minimalist Style and Wear Refined Pieces—5 Summer Trends I'll Be Wearing
Elevated must-haves.
By Bobby Schuessler
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These 9 Simple Pieces Create the Most Sophisticated Summer Capsule Wardrobe
Chic upon chic.
By Maxine Eggenberger
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Is the Secret to Looking Good Written in the Stars? This Is the "Trend" That's Making People More Stylish
A universe of stylish potential awaits...
By Ava Gilchrist
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Autumn
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Trust Me: Fashion Girls Will All Be Queuing Up for These 4 Dior Pieces
J'adore Dior.
By Hannah Almassi
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Mark My Words: Everyone's Going to Want to Wear These Elegant Italian Trends
Sophistication up ahead.
By Hannah Almassi
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Nothing Says "Luxury" Like a Cashmere Cardigan—13 That Feel Extra Special
So chic, so cosy.
By Natalie Munro
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The Small Detail That Will Make Your Spring Outfits Look Unique
Alexa Chung is also a fan.
By Joy Montgomery
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The Simple Yet Sophisticated Knitwear Trend I've Spotted Fashion People in Europe Wearing
So chic.
By Emma Spedding
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Out of Thousands of High-Street Jumpers, These Are the 28 Most Expensive-Looking
Chic and cost-effective.
By Maxine Eggenberger
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This Best-Selling Toteme Knit Is Back and Will Make Your Wardrobe a More Luxurious Place
Years later, it's still a firm favourite.
By Maxine Eggenberger
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My Winter Wardrobe Relies on Black—These 6 Colours Make It Look So Expensive
From basic to beautiful.
By Remy Farrell
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Sorry, Ankle Boots—This Is the Boot Stylish People in London, Paris and Copenhagen Are Relying On This Winter
11 easy-to-wear outfits!
By Maxine Eggenberger
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I Just Found So Many Chic Winter Staples in Anthropologie's Cyber Monday 2024 Sale
Worth a look!
By Natalie Munro
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Runway
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Listen Up, Fashion People—These Are the Only 4 (Very Pretty) Trends You Need to Know From Couture Week
Get this—they're genuinely wearable, too.
By Maxine Eggenberger
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12 Autumn/Winter 2025 Fashion Trends That Will Dominate Next Season
Your cheat code to looking stylish from August onwards.
By Maxine Eggenberger
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Inside a Parisian Train Station, Louis Vuitton Presents a Collection of Traveling Characters
All aboard.
By Eliza Huber
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4 Comeback Trends That Made Me Go "Wow!" At the Versace Show
Baroque! Velvet! Bling!
By Hannah Almassi
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I Just Saw the Prada A/W 25 Runway—These 5 Trends Are Going to Influence Everything
Straight from the show.
By Hannah Almassi
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New York Just Confirmed the 7 Trends Everyone Will Covet in Fall 2025
It's not too early to dive in.
By Nikki Chwatt
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17 Classic Items You'll Find in a Minimalist's 2025 Capsule Wardrobe
Less is always more.
By Maxine Eggenberger
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I Just Came Back From Paris—These 8 Trends Got My Attention
Maintenant, let's get into it.
By Hannah Almassi
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I Spent the Past Week in Milan—These 8 Trends Are Going to Be Big
Straight from the front row.
By Hannah Almassi
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I've Studied the Runways—These Are the 6 Copenhagen Fashion Week Trends With Staying Power
You'll wear these pieces forever.
By Natalie Munro
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Spring
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I'm 5'2", and I've Figured Out How to Wear This Difficult Trouser Trend
Tried and tested.
By Emily Dawes
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5 Pretty Colours Only True Fashion People Will Wear This Summer
I'm not sugarcoating it.
By Jess Kelham-Hohler
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6 Colour Combinations That Are Chic, On-Trend and Easy to Re-Create
A masterclass in new-season colour.
By Maxine Eggenberger
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I've Lived in France for Two Years Now—These Are the Classic Pieces That Make Up a Parisian's Spring Capsule
You can trust me.
By Avalon Afriyie
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These 7 Colours Are the Key to an Expensive-Looking Spring Wardrobe
The ones really worth investing in.
By Maxine Eggenberger
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24 Expensive-Looking M&S Items I'm Adding to My Spring Wish List
The new collection is 10/10.
By Bébhinn Campbell
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I Thought I'd Worn Jeans With Everything, But These 7 Spring Trends Are Making Denim Feel Fresh Again
It's time for a spring upgrade.
By Jess Kelham-Hohler
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Forget a White T-Shirt—This Staple Is the Hero of My Spring Wardrobe
I'm basically living in it right now.
By Humaa Hussain
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It's True: You Only Need 9 Pieces for a Complete Spring Capsule Wardrobe
And you probably already own them.
By Maxine Eggenberger
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7 Elevated Shoe Trends That Work With Every Type of Spring Outfit
The perfect footwear capsule.
By Maxine Eggenberger
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Summer
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Don't Pack Away Your Jeans Yet! These 8 Denim Trends Are Being Worn By Fashion People Everywhere This Summer
Spoiler alert, they're very chic.
By Jess Kelham-Hohler
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I'm in My Elegant Era—10 Classy and Trend-Proof Summer Pieces I'm Devoting Myself To
Your complete summer wardrobe is right here.
By Maxine Eggenberger
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I'm Committed to My Jeans—7 Summer Trends I Think Look Excellent With Denim
Easy outfits incoming.
By Ava Gilchrist
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9 Very Stylish Outfits Fashion People Are Wearing in Europe This Summer
Continental looks.
By Maxine Eggenberger
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These 9 Simple Pieces Create the Most Sophisticated Summer Capsule Wardrobe
Chic upon chic.
By Maxine Eggenberger
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Is the Secret to Looking Good Written in the Stars? This Is the "Trend" That's Making People More Stylish
A universe of stylish potential awaits...
By Ava Gilchrist
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11 Easy-to-Copy Minimalist Summer Outfits That Will Always Look Chic
Your holiday wardrobe, sorted.
By Emily Dawes
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How to Have Your Chicest, Most Fulfilling Summer Yet
Insights and recommendations from very stylish people.
By Natalie Munro
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The Anti-Trend Summer Staple Fashion People Are Wearing With Simple Trousers, Skirts and More
It'll make you look very chic.
By Avalon Afriyie
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9 Cult Buys Fashion People Will Be Wearing the Entire Summer
Suitcase-worthy.
By Kristen Nichols
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Winter
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Reformation's Summer Sale Is Now 25% Off—These 23 Chic Items Are Selling Fast
I've been waiting for this one.
By Emily Dawes
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If You're Adding a Cashmere Knit to Your Wardrobe in 2025, This Is the One I'd Recommend
Classic, chic and under £200.
By Florrie Alexander
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No Offence to Leggings or Jeans, But This Timeless Trouser Style Will Make Your February Outfits Much Chicer
It's a classic.
By Natalie Munro
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7 Simple Yet Chic Outfits That Are the Epitome of Timeless
Clean-lined and oh so cool.
By Joy Montgomery
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9 Chic But Low-Effort Outfits You'll Want to Copy Immediately
I know I do.
By Bébhinn Campbell
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These 5 Classic Winter Colours Will Never Go Out of Style—Here's How to Wear Them Now
Same shades, new looks.
By Humaa Hussain
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7 Elevated, Comfy and Chic Outfits That Will See Me Through All My Weekend Plans
My Sunday coffee-and-walk look, sorted.
By Avalon Afriyie
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25 Reasons Why H&M Is My Favourite Place to Shop for Expensive-Looking Knitwear
Cue cosy season!
By Eliza Huber
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27 New-In Buys From Zara, COS and ARKET That Are Cosy, Chic and Classy
They don’t disappoint.
By Natalie Munro
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I Have Expensive Taste But a Small Budget—This Is Where I Find the Best Affordable Cashmere
Jump(er) to it!
By Natalie Munro
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More From Trends
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11 Easy-to-Copy Minimalist Summer Outfits That Will Always Look Chic
Your holiday wardrobe, sorted.
By Emily Dawes
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How to Have Your Chicest, Most Fulfilling Summer Yet
Insights and recommendations from very stylish people.
By Natalie Munro
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The Anti-Trend Summer Staple Fashion People Are Wearing With Simple Trousers, Skirts and More
It'll make you look very chic.
By Avalon Afriyie
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I've Been Studying the Chicest European Women—5 Colour Trends They Can't Stop Wearing
The fashion person's palette.
By Katie Sims
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12 Autumn/Winter 2025 Fashion Trends That Will Dominate Next Season
Your cheat code to looking stylish from August onwards.
By Maxine Eggenberger
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The Unusual But Very Trendy Thing Summer 2025's Coolest Accessories Have in Common
Get roped into this.
By Ava Gilchrist
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9 Cult Buys Fashion People Will Be Wearing the Entire Summer
Suitcase-worthy.
By Kristen Nichols
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I Just Spent a Month in the South of France—7 Outfits I Saw Everywhere
I returned with more than souvenirs.
By Bébhinn Campbell
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