Ava Gilchrist
Ava Gilchrist is the SEO Writer at Who What Wear UK. Born in Sydney but now based in London, Ava has worked at some of the most prestigious women’s luxury and lifestyle publications including ELLE, Marie Claire and most recently GRAZIA where she held the title of Senior Fashion Features Writer. Ava has five years of industry experience, beginning her writing career after graduating with a Bachelor of Communication from the University of Technology, Sydney. Her words fuse style with substance, bringing readers insightful commentary on the latest fashion trends, runway shows, celebrity red carpet offerings, must-have shopping pieces, beauty hacks and pop cultural moments. As an editor, Ava has interviewed everyone from Kendall Jenner, Margot Robbie, Zendaya, Emma Corrin and Stella McCartney.
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I'm Convinced the Best Swimwear Comes From Australia—These Brands Prove My Point
Goodness from down under.
By Bébhinn Campbell
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The Clever Thongs, Waist-Nippers, Tights and Shapewear Celebs Actually Wear
Officially the best in the business.
By Ava Gilchrist
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The French-Girl Top Trend to Wear If You Want to Look Timeless This Summer
J'adore.
By Ava Gilchrist
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I Just Tried Levi's Best-Selling Jeans—These 6 Pairs Seriously Impressed Me
And yes, there's more than just 501s.
By Harriet Davey
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9 Flat-Shoe Trends Zara’s Doing Better Than Anywhere Else for Summer
Best in class.
By Maxine Eggenberger
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I Don’t Mean to Brag, But I Expect Lots of Compliments When I Wear One of These Zimmermann Dresses
From my wish list to your wardrobe.
By Ava Gilchrist
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I Want to Look Chic Without Trying Too Hard—7 Summer Dress Trends I’m Relying On
One-and-done elegance.
By Ava Gilchrist
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It's Official: These Are the 14 Most Popular Designer Bags Ever Created
All wise investments.
By Maxine Eggenberger
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I Tried On the 6 Dissh Dresses Everyone Wants Right Now—Here's How They Fit
Spoiler: I could have taken them all home with me.
By Ava Gilchrist
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Icons Only: How the Chanel Slingback Became Fashion's Most Famous Shoe
A 68-year-old design that has never gone out of style.
By Ava Gilchrist
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I Wish I Could Gatekeep—This Fashion-Insider Brand Makes Summer's Chicest Sandals
I can't keep the secret anymore.
By Humaa Hussain
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No Doubt: These Iconic Gucci Bags Will Always Be the Height of Chic
Carried by royals, aristocrats and A-listers.
By Emily Dawes
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These Sandals Used to Look "Cheap" But Now They've Transformed Into Classy
What an overhaul.
By Ava Gilchrist
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This Is the Only Way to Wear Your Baggy Jeans This Summer, According to Stylish Celebs
I know you pay attention to fashion if you're wearing this style...
By Ava Gilchrist
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'90s Nostalgia and The Row Are Bringing Back These "Ugly" Shoes for Summer
And I couldn't be happier.
By Anna LaPlaca