
Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater arts. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
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I'm an NYC Shopping Editor—I Can't Stop Thinking About These 31 Rich-Looking Fall Finds From Nordstrom, Zara, and H&M
Did I mention they're under $250?
By Josephine Hadjiloucas
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My Current Fixation Is Getting My Best Night's Sleep—Everything I'm Loving From Sound Machines to Supplements
Sweet dreams.
By Audry Hiaoui
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What to Buy for Fall If You Don't Want to Regret It Next Year (or the Year After)
Investments only.
By Nicole Akhtarzad Eshaghpour
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The Top 10 Things to Buy This September If You Want Cooler Outfits and More Compliments
Fall is in full swing.
By Allyson Payer
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These 32 Chic Zara Fall 2025 Shoe Finds Are the Key to Looking Like a Fashion Person—Good Luck Picking Just One Pair
Prepare for endless compliments.
By Jennifer Camp Forbes
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Abercrombie Sucked Me Back Into Its Orbit With These 25 Incredibly Chic Fall 2025 Finds
So, so good.
By Jennifer Camp Forbes
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I'm a Fashion Editor on a Budget—27 Incredibly Chic Fall Finds That Will Get You More Bang for Your Buck
Stellar under-$150 finds right this way.
By Jennifer Camp Forbes
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These 32 Elevated Nordstrom and Zara Finds Make Getting Ready So Much Easier (and Chicer)
Here's to effortless outfits.
By Jennifer Camp Forbes
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Don't Blame Me If They Sell Out While You Read This—35 Chic Zara Finds That Need Your Immediate Attention
These won't be around for long.
By Jennifer Camp Forbes
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I'm an Experienced Fashion Editor—I Predict These 32 New Arrivals Will Sell Out by Fall
Take my word for it.
By Allyson Payer