
Allyson Payer
Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater arts. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
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Giorgio Armani Has Passed Away—A Look Back at His Incomparable Legacy
An icon in every sense of the word.
By Allyson Payer
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I'm an Editor Who Only Wears Flats—9 Classic Loafer Outfits I'll Be Copying This Autumn
A footwear staple.
By Allyson Payer
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The 6 Shoe Trends Well-Dressed People Are Wearing With Trousers and Jeans (Instead of Trainers)
Flat and heels to pair with pants and jeans.
By Allyson Payer
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7 Things I Want From Reformation After Seeing These French It-Girl Outfits
If I can't be in Paris this fall, I can at least dress like I am.
By Allyson Payer
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White Skinny Pants Are Dated—This Is the Elegant Trend Experienced Shoppers Are Wearing Instead
Shop *the* white pant trend of 2025.
By Allyson Payer
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As Seen in Paris: The Two Color Trends Everyone Will Wear Together This Fall
Dua Lipa approves.
By Allyson Payer
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If Looking Cool and Trendy Is Your Goal, Copy Hailey Bieber's White-T-Shirt Outfit
Always expect the unexpected with her.
By Allyson Payer
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Hold the Sandals—This Is the Shoe Trend to Wear With Dresses in September
As seen on Alexa Chung.
By Allyson Payer
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The Top 10 Things to Buy This September If You Want Cooler Outfits and More Compliments
Fall is in full swing.
By Allyson Payer
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It's Here: The It-Girl Sweater Trend of Fall 2025
Kaia Gerber has solidified it.
By Allyson Payer
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The 6 Shoe Trends Well-Dressed People Are Wearing With Pants and Jeans (Instead of Sneakers)
Flat and heels to pair with pants and jeans.
By Allyson Payer
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Thanks to Hailey Bieber, Everyone Is Buying This Specific Pair of Gap Jeans This Week
It's $80 well spent.
By Allyson Payer
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Everyone Will Soon Be Ditching Black Sweaters for Ones in These 8 Color Trends
The time to buy your knitwear is now.
By Allyson Payer
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As Seen on an It Girl in Venice, Italy: The Leather Jacket Color I'm Ordering From Banana Republic
Hold the black leather bombers.
By Allyson Payer
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It's Here: The It-Girl Skirt Trend to Wear With Flats This Summer
As seen on Gigi and Sofia.
By Allyson Payer