
Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
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My Stylish Mom Has Never Bought Clothing or Beauty on Amazon Before—I Told Her to Try These Items From Prime Day
Epic discounts on jeans, elevated basics, and more.
By Bobby Schuessler
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Let's Keep It Simple and Fashionable—I Found the 35 Best Elevated Basics From the Nordstrom Anniversary Sale
Cool tops, perfect jeans, and more.
By Bobby Schuessler
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Parisian Style Means Chic—French Women Would Be So Into These 42 Nordstrom Anniversary Sale Items
Effortless and elegant picks.
By Bobby Schuessler
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I'm a Shopping Director—These Are the 27 Random (But Great) Amazon Prime Day Buys I'm Into
Useful picks.
By Bobby Schuessler
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Hold the Sneakers—This Is the Classy Flat-Shoe Style French Women Wear With 3 Different Casual Pants
The chicest look.
By Bobby Schuessler
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No Need for a Stylist—I Created 7 Fashionable Outfits From Nordstrom for Under $375
Easy and effortless looks.
By Bobby Schuessler
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I'm a Shopping Director, and I Think These Are the 31 Nordstrom Items That Will Sell Out by July 31
Popular picks.
By Bobby Schuessler
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These New Under-$100 Nordstrom Summer Items Are What I Call Fashion, Period
Expensive-looking staples.
By Bobby Schuessler
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Louis Vuitton's Epic New Men's Sneakers Are Bound to Sell Out
You can preorder the style now.
By Bobby Schuessler
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My Friend Wanted to Know the 5 Chic Items I Think Are Worth Buying—Here's My Short List
The staples.
By Bobby Schuessler
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I'm a Shopping Director and Live in Banana Republic—These Are the 40 Items I Think Are the Chicest Now
Women's and men's styles!
By Bobby Schuessler
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J.Crew's Latest Collab Is Cool, Dreamy, and Perfect for Summer
Yes to every single item.
By Bobby Schuessler
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I'm 55 and a Former Nordstrom Buyer—I Always Rely on These 7 Easy Outfit Formulas
Simple and chic.
By Bobby Schuessler
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This Summer Denim Trend Is the Opposite of Skinny Jeans, and I'm Seeing It Everywhere
Your outfits will look chic with this silhouette.
By Bobby Schuessler
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I'm a Shopping Director, and I'm Here With a List of 39 Chic Things—Enjoy
Cool denim, pretty tops, gorgeous sandals, and more.
By Bobby Schuessler