Are Dad Shoes the Next Big Sneaker Obsession?

If you've lately been feeling like we're due for a new sneaker trend, you're not alone. Gigi Hadid and Kendall Jenner, arguably the biggest trendsetting celebrities on the planet right now, both recently endorsed a surprising style—dad sneakers. Before you write it off, hear us out.
The clunky white, vaguely orthopedic-inspired sneakers that you'd typically associate with dad types feel fresh and unexpected among the sea of vintage styles that everyone has been wearing for the past couple of years. While Kendall decided to go full-blown dad with her outfit and Nike sneakers, Gigi Hadid opted to pair her Reeboks with more youthful pieces, like her favorite destroyed jeans. And just like that, the start of a new, versatile sneaker trend is clearly on the horizon.
Dad shoes are in keeping with the "ugly" shoe phenomenon that's happening, and given the KenGi endorsement, it could only be a matter of time before these comfortable shoes are on every fashion girl's feet.
Keep scrolling to see how Gigi and Kendall styled their dad sneakers and to shop a few options for yourself.
On Gigi Hadid: Ray-Ban Round-Frame Sunglasses ($165); Jonathan Simkhai Braided Pearl Jacket ($8950); Re/Done | Hanes The Muscle Tee ($78); Reebok Classic Sneakers ($75).
On Kendall Jenner: Elizabeth and James McKinley Sunglasses ($185); Vetements Oversized Sweatshirt ($750); Nike Air Max Sneakers ($140).
Gigi's sneakers:
Kendall's sneakers:
Shop more dad sneakers:
Tell us your opinion of the dad sneaker trend that's on the horizon in the comments below!

Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater arts. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
-
Fashion People Are Wearing This $50 Accessory (Kendall Jenner Included), and I Bought It—My Outfits Are Now Cooler
This item is everywhere.
-
If You Wear Jeans and a White T-Shirt This Summer, Swap This Dated Sneaker Color Trend for This One
Gigi Hadid just did.
-
Seen Courtside at the Knicks Game: The Anti-Summer Pant Trend That's Surprisingly Everywhere Right Now
It's unexpected, but it works.
-
Gigi Hadid Wore This Dress Trend With Rubber Flip-Flops in NYC, and Now, Everyone Else Will Too
Havaianas never looked so good.
-
Kendall Jenner Wore the $60 Mango Top That Looks Designer With Elegant Anti-Trend Jeans
She probably got a compliment from Gigi.
-
Trendy Flats This, Trendy Flats That—These New Ballet Loafers Will Sell Out First
Gigi Hadid approves.
-
Kendall Jenner Wore This Pretty 2025 Shirt Trend for Both the Met Gala Red Carpet and the After-Parties
Elegance is her main objective.
-
Wait, Hailey and Kendall's Favorite Leggings Are on Sale RN? BRB
J.Lo is a fan too.