Beyoncé and Zendaya Are Both Clued In to This Bold Color Trend

Beyoncé and Zendaya, two of the most stylish celebrities, wore the same color trend on the same day this past weekend, and we think we're on to something. On Instagram, Beyoncé posted a photo wearing a Mara Hoffman minidress, and at the premiere for Space Jam, Zendaya wore a Moschino matching top-and-shorts set. Both outfits represented a major color trend right now: saturated hues.
The saturated color trend (which we covered in depth earlier this year) is quite representative of 2021. People are going out in the world again and reuniting with each other, and they want to represent their joy in doing so with what they wear. Bright, bold colors are an excellent way to do that, especially when worn together, as both Beyoncé and Zendaya did with their outfits.
If you're as into the trend as we are, read on to shop saturated pieces for your own reemergence wardrobe.
On Beyoncé: Mara Hoffman Laura Dress ($495); Fendi bag; Gianvito Rossi Skye Sandals ($775); Jacquemus Geometric Drop Earrings ($457)
On Zendaya: Moschino top and shorts; Christian Louboutin So Kate Pumps ($745); Bulgari jewelry
Shop Saturated Colors
Next up, the color trends to buy right now that will be huge this fall.

Allyson is a senior editor for Who What Wear. She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories for Who What Wear. Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater arts. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
-
Hot Take: This Trending Dress Color Is Prettier Than Pink, Red, and White
Sorry, I said it.
By Nikki Chwatt
-
It's True—These "Tacky" Color Trends Will Be Considered Chic Again Come Fall 2025
Just go with me on this one.
By Eliza Huber
-
No Offense to White Dresses, But This Expensive-Looking Color Is Even Prettier
Sydney Sweeney and Emily Ratajkowski agree.
By Allyson Payer
-
Butter Yellow and Powder Pink Are Everywhere—These Are the 39 Best Pieces
*The* colors of spring '25.
By Caitlin Burnett
-
I Need More Color in My Wardrobe—These 32 Zara Finds Are Just Gorgeous
Mood boosters.
By Caitlin Burnett
-
Light-Wash Jeans Always Look More Expensive When Worn With This Elevated Basic
As seen on Zendaya in Italy.
By Allyson Payer
-
This Elegant Color Is to Spring What Black Is to Winter
Tell your friends.
By Allyson Payer
-
There Are Bag Trends, and Then There Are Investment Bag Trends—That's What This One Is
Celeb approved.
By Allyson Payer