Bold Colors Are In for Fall—Try These 3 Hues to Live Your Life in Technicolor


As a shopping editor, it's my job to pay attention to what's trending among the most well-dressed and stylish fashion people. As I've scrolled through social media over the past couple of weeks, it's become clear that the fashion set is ready to explore a range of vibrant, bold hues as the temperatures drop. While spring and summer were great times for pastels, fall is all about embracing bold, saturated, rich colors.
A few colors have been popping up most frequently. To make the implementation of the best trends of the season as seamless as possible, I've selected key shopping finds to accompany each trend. From the most gorgeous ocher jacket to a stunning crimson gown, there are bold and colorful pieces worth taking a second look at. Keep scrolling to uncover the best bold, colorful fashion items ahead.
Royal Blue
Ochre
Crimson

Chinazor "Chichi" Offor is a Georgia-born, Los Angeles–based associate editor who relocated from Brooklyn, New York, and joined Who What Wear's West Coast office in 2022. At WWW, she utilizes over 10 years of editorial experience to dish out shopping advice to the masses and analyze key pop-cultural moments. Chichi previously worked at Refinery29, where she helped revolutionize the brand’s plus-size and inclusive fashion coverage. In her spare time, she’s keeping up with the latest movie releases, enjoying a relaxing day at the spa, or obsessing over her latest ADHD-fueled hyperfixation (e.g., Jesse McCartney's underrated career, the negative effects of bicoastal intellectual elitism, and Gen Z’s loneliness epidemic). You can find her online @thechichio on Instagram.
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