It's quickly getting colder out there and accordingly, the coats are quickly starting to sell out. I love coat season because you can wear anything (even a sweatsuit) but if you have on a great coat, your outfit will look amazing. The only downside of all of this is that coats aren't the cheapest of fashion items you can buy. Even among the more affordable brands, outerwear is typically the priciest category.
As you know, "It" items are usually designer, and that's just the way the fashion world works. But there are so many clothing brands of varying price points to shop that it's likely you'll be able to find something of a similar vibe that costs hundreds (or even thousands) less. That's what I'm here to help with. Keep scrolling for the 7 best designer It coats of the season, alongside a few that are just as chic because like it or not, winter is coming.
The It Coat: Toteme Teddy Shearling Jacket
For the second year, Toteme's viral toggle-clasp Teddy Shearling Jacket is poised to be on all of the chicest people's wish lists.
Shop the vibe:
The It Coat: The Row Orlando Coat
The Row's luxurious scarf coat is an investment piece to end all investment pieces. I can say with confidence that the scarf coat trend is going to stick around for awhile.
Shop the vibe:
The It Coat: Prada Toggle Velour Duffle Coat
Ever since Kendall Jenner wore Prada's duffle coat down the runway, the fashion world has been enamored. Too bad the bills don't pay themselves.
Shop the vibe:
Shop the vibe:
The It Coat: Valentino Oversized Mohair-Blend Coat
Red is the coat color of the season, and Valentino's iteration is perfection.
Shop the vibe:
Shop the vibe:
The It Coat: Magda Butrym Double-Breasted Leather Coat
Everything Magda Butrym is as cool as it gets, with his full-length leather coat being no exception. Luckily, I found some less-than-$1k long leather coats for your consideration.
Shop the vibe:
The It Coat: Khaite Caleb Coat
It's nearly impossible to find the Khaite Caleb Coat in stock, given that it's the most luxurious, perfectly tailored black wool coat on the planet, but Hailey Bieber found one.
Shop the vibe:
The It Coat: Max Mara Teddy Bear Icon Coat
Max Mara's Teddy Bear Coat is basically an It coat every winter. I even feel cozy just looking at it.
Shop the vibe:
Shop the vibe:
-
I Swear By Elegant Outfits—35 Standout Items That Would Fit Right Into My ClosetHere's to a chicer outfit rotation.
-
Believe Me—You'll Still Want These 36 Items in 2026 (and '27 and '28)Timeless with a capital T.
-
All the Chicest Mother's Day Gift Ideas Every Mom Will CherishFrom pretty perfume to suede sneakers.
-
The Sophisticated Coat Trend That's Making the Rounds in Paris, L.A., and LondonSorry, bomber jackets, but it's not you.
-
In Paris, Stylish Women Prefer This Timeless Trend Over Bombers *and* BlazersHere are 13 to shop.
-
Warning: You'll Regret Not Buying This 2025 Alternative If You Get a Basic Trench InsteadGuaranteed.
-
I'm a Professional Shopper—These Are the 3 Best Categories From the Nordstrom Winter SaleThese chic pieces are selling out fast.
-
My Word of 2025 Is "Sophisticated," and These 34 Pieces Are the DefinitionThink structured bags, hourglass shapes, and classic tailoring.
