I'm a Shopping Director, and I Want Everyone to See These 57 New Fall Items

Pictured: COS Leather-Trimmed Wool Scarf Coat ($450)
I make multiple shopping lists per week as the shopping director at Who What Wear. You may recall some of my recent lists, like these cool fall staples and some of my favorite finds at Nordstrom. Next up, I pulled together all of the fall items I haven't been able to stop thinking about across various labels and retailers. Seriously, they're so good.
Below, you'll find my latest fall edit featuring standout pieces that I think are particularly strong because of their modern silhouettes. On the sweater front, there's everything from chunky knits to dreamy cashmere. Need a new bag to store the essentials? Well, I'm obsessed with bags, so you'll find a plethora of gorgeous styles. Coats? I've got you covered with a stunning scarf silhouette (ahem, the one pictured above) and a barn jacket. There are also amazing shoes, jeans, suede must-haves, and so much more.
This story was published at an earlier date and has since been updated.

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
-
My Classic-Cool Fashion Recs Always Sell Out—I Bet These 16 Fall Finds Are Next
Discover the ultimate fall 2025 shopping guide ahead.
-
I'm a Fashion Editor—6 Fall Jacket Trends I'm Buying in 2025 and 6 I'm Skipping
You should too.
-
The Easy-Yet-Elevated Outfit Formula Fashion People Will Be Wearing Straight Into Fall
Here are seven takes on the chic look.
-
Uniqlo Is a Treasure Trove of Chic Fall Finds—29 Under-$90 Basics I'm Buying Immediately
Time to update your staples.
-
I Popped Into Zara to Shop for a New Fall Jacket—Here's What Came Home With Me
So many chic styles.
-
Better Than Ballet Flats (and Loafers): The Shoe Trend It Girls in NYC and Paris Will Be Wearing This Fall
They're classic but fresh at the same time.
-
Editor Instincts Activated: We're Grabbing These 18 Fall Pieces Before Everyone Else Does
Run, don't walk.
-
Forget Parisian Style—Every Chic Person Is Wearing This Fall Aesthetic Instead
Chic, charming, and calming.