
Jamie Schneider
Jamie Schneider is Who What Wear’s senior beauty editor based in New York City. With over seven years in the industry, she specializes in trend forecasting, covering everything from innovative fragrance launches to need-to-know makeup tutorials to celebrity profiles. She graduated from the University of Michigan with a B.A. in Organizational Studies and English before moving to NYC, and her work has appeared in MindBodyGreen, Coveteur, and more. When she’s not writing or testing the latest beauty finds, Jamie loves scouting vintage boutiques and reading thrillers, and she’s always down for a park picnic in Brooklyn.
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"That Product Takes Me Right Back": Amanda Seyfried on the Mean Girls Beauty Staple She Still Swears By Today
Karen Smith era loading…
By Jamie Schneider
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Merit's New SPF Is 1000% Worth the Hype—It Makes My Skin Look Airbrushed
I even bid farewell to my foundation.
By Jamie Schneider
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For Centuries, Eastern Medicine Has Never Been an "Alternative"
Experts unpack the insinuations.
By Jamie Schneider
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"I Feel Like I'm Living My Best Life": Pamela Anderson on Her Bob Haircut, Spring Rituals and Updated Beauty Staples
The icon is all for embracing change.
By Jamie Schneider
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"Your Hair Smells Unreal": Thanks, It's Actually This Dreamy, Shine-Inducing Hair Spray
No lie, it doubles as perfume.
By Jamie Schneider
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Is the Lyma Laser Pro *That* Much Better Than the Original Celeb Fave? I Tried It for 49 Days
See how it measures up.
By Jamie Schneider
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Wealth Whispers—These 20 Simple Nail Designs Reverberate Pure Elegance
Screenshot these.
By Jamie Schneider
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"I Feel Like I'm Living My Best Life": Pamela Anderson on Her Bob Haircut, Spring Rituals, and Updated Beauty Staples
The icon is all for embracing change.
By Jamie Schneider
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Jasmine Tookes Swears By This $20 French Pharmacy Staple and Soothing Korean Sunscreen
Plus, everything to know about her new bodycare line.
By Jamie Schneider
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Suddenly, My Entire Beauty Bag Is Full of SPF Makeup—7 Stunning Formulas I'm Obsessing Over
The category has never been more sophisticated.
By Jamie Schneider
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I Want to Smell Like a Juicy Peach Cobbler This Summer—12 Crave-Worthy Perfumes That Fit the Bill
Nostalgic and mouthwatering.
By Jamie Schneider
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If You're a Brunette With Light Eyebrows Like Me, This MUA Tip Will Change Your Whole Face
Small tweak, huge difference.
By Jamie Schneider
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I Asked the Coolest People I Know: What Makes an It-Girl Lip Balm?
Plus, 15 products truly worth their salt.
By Jamie Schneider
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"Frolicking Spring Fairy" Is My Aesthetic RN—15 On-Sale Perfumes That 100% Fit the Bill
I'm all for smelling angelic.
By Jamie Schneider
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Experts Agree—These Bakuchiol Serums Work Just as Well (If Not Better!) Than Retinol
I asked a derm and cosmetic chemist for their hot takes.
By Jamie Schneider