
Jamie Schneider
Jamie Schneider is Who What Wear’s senior beauty editor based in New York City. With over seven years in the industry, she specializes in trend forecasting, covering everything from innovative fragrance launches to need-to-know makeup tutorials to celebrity profiles. She graduated from the University of Michigan with a B.A. in Organizational Studies and English before moving to NYC, and her work has appeared in MindBodyGreen, Coveteur, and more. When she’s not writing or testing the latest beauty finds, Jamie loves scouting vintage boutiques and reading thrillers, and she’s always down for a park picnic in Brooklyn.
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"Your Apartment Smells Like a Luxury Spa": Thanks, a Celeb Facialist Introduced Me to the Dreamiest Home Scent
Instant bliss.
By Jamie Schneider
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I Asked Top Stylists How to Have Expensive-Looking Hair This Fall—These 7 Colors Are Key
On-trend and ridiculously luxe.
By Jamie Schneider
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Brunettes, Meet Blue Shampoo—Your New Holy Grail for Vibrant, Rich-Looking Hair
A must for liquid hair.
By Jamie Schneider
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"Oh My God, the Glow": My Exact Thoughts After Wearing Victoria Beckham's New Foundation for a Week
You have to see these photos.
By Jamie Schneider
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Vintage Nail Designs Are on the Up and Up—7 Worth Saving for Your Next Mani
Haven't you noticed?
By Jamie Schneider
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Sorry to My Creams and Balms—Disco Blush Is What I'll Be Wearing for the Foreseeable Future
A very specific combo.
By Jamie Schneider
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My Fiancé and Friends Keep Saying I Smell So Good—This French Hair Perfume Is the Secret
I've been wearing it nonstop.
By Jamie Schneider
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Taylor Swift's Engagement Nails Have Me Rethinking My Bridal Manicure
See all the details.
By Jamie Schneider
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Rich, Tasty, But Never Too Sweet—Savory Gourmands Are About to Be the Next Big Fragrance Trend
Truffle! Olive oil! Butter!
By Jamie Schneider
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I Asked Beauty Editors to Share the "Almost Neutral" Nail Polishes They'll Never Give Up—Here's the Reveal
It doesn't get more elegant than this.
By Jamie Schneider
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My Co-Workers and I Collectively Own 57 Sheet Masks—Here, We've Crowned the Best 12
Cosigned by derms and aestheticians.
By Jamie Schneider
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My 56-Year-Old Mom Asked Me How to Get Glass Skin—I Sent Her These 12 Product Recs
Yep, these are gold.
By Jamie Schneider
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If You Never Forget This Daily Step, I Already Know You Have Great Skin (Derms Agree)
Any guesses?
By Jamie Schneider
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IMO, Only the Chicest Individuals Will Embrace This Controversial Pedicure Trend
It's defining summer 2025.
By Jamie Schneider
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I Asked Beauty Editors to Share the "Almost Neutral" Nail Polishes They'll Never Give Up—Here's the Reveal
It doesn't get more elegant than this.
By Jamie Schneider