49 Under $49: The Expensive-Looking Winter Finds That Are Actually Affordable
While every season poses its own challenges in terms of styling outfits and shopping, I find winter to be one of the most difficult. Of course, being an L.A. native now living on the East Coast doesn’t help, but I will say I’m proud of how far I’ve come in the last seven or so years in terms of learning how to dress for actually cold weather while maintaining some semblance of my personal style. It wasn’t easy, but I’ve finally learned what works and doesn’t work, as well as what pieces are essential (such as scarves) and which simply should be skipped (think: ankle-bearing pants).
Speaking of those essential items—today, I’ve found the most expensive-looking versions of this year’s key winter basics and trends, all under $49. From jeans and jackets to boots, knits, and everything in between, below you’ll find nearly 50 outfit upgraders that won’t break the bank but will have you looking like a million bucks. Ready to get started? Simply keep scrolling.
Everyone is wearing this shoe style right now.
If you live on the West Coast, this could quite possibly be your only winter coat.
Every time I look at Zara's denim selection, I start hating all my other pairs.
Because who has time to take their gloves off to text?
It's not under $49, but I still urge you to consider the matching blazer coat.
Getting dressed in the morning would be so much easier if I had this.
Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.
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