The 3 Biggest Color Trends We'll All Be Wearing This Summer

Bright and saturated colors have fully reached their peak. The runways let us know several months ahead, and I've spent the time since gearing up for the moment it felt warm enough to fully commit to those funky color combinations. Among all of the rainbow-colored noise, there are three colors that are guaranteed to have a moment this summer.
If you walk into nearly any fashionable store or open up your Instagram feed, I guarantee that you'll catch a glimpse of the colors pink, green, and orange. They've never been bigger, and you can't go wrong by planning outfits around them this season. If you're new to experimenting with color, try starting out by pairing these bold shades with neutrals. However, if you're ready to take your look to the next level, mixing and matching them is the move. See my favorite pieces in these pretty hues below.
The Y2K effect is in full swing, and every fashion person is going to be wearing this nostalgic shade of bubblegum pink this summer. I've been testing it out, and I assure you that you'll feel more confident than ever the moment you slip it on.
The iconic bubblegum pink with a darker shade is a match made in heaven.
Shop:
It's no secret that all of my co-workers, myself included, have a thing for orange right now. While it seems like a difficult color to pull off, I've seen it really flatter every skin tone. Designers have put a pause on lighter shades and are really leaning into bright and burnt oranges.
Orange you glad you scrolled this far?
Shop:
I tested these, and they're so comfortable.
After seeing the brightest shades of green everywhere for a year or two, I'm happy to see that we're cooling down and trying out subtler hues. I've had so much fun pairing multiple shades of green together, as it feels like the easiest way to guarantee a successful outfit.
Because dressing like a Sprite can is so underrated.
Shop:
Up Next: I Can't Stop Thinking About the Dresses I'll Wear This Summer—37 in My Cart

Sierra Mayhew is a fashion editor at Who What Wear, bringing a decade of industry experience to the editorial team. Since joining in 2021, she has made her mark by blending luxury and accessible fashion, decoding runway trends, and curating must-have shopping lists. Before joining Who What Wear, Sierra sharpened her skills at Harper's Bazaar and Elle, with bylines in Bazaar.com and collaborated with iconic brands such as Gucci and Ferragamo. A graduate of the University of Notre Dame, Sierra translates editorial expertise into viral social content, making fashion engaging for a new generation. Her unique perspective is rooted in her love for travel, music, and discovering the hidden gems that make New York City a constant source of inspiration.
-
The Brutally Honest Skincare Advice You Needed to Know Yesterday, According to 2 Beauty Industry Vets
The Dieux founders share their hot takes and unfiltered product recs.
-
Sorry to My Classic Black Shoes, But This Printed Shoe Trend Is Defining Fall 2025
Spotted on fashion people in Venice, NYC, and Copenhagen.
-
Burgundy Is Nice, But This Up-and-Coming Color Trend Is About to Dethrone It
Look regal and royal all fall.
-
Everyone Will Soon Be Ditching Black Sweaters for Ones in These 8 Color Trends
The time to buy your knitwear is now.
-
Copenhagen Fashion Week Just Made This 2016 Color Trend Feel Incredibly 2026
Yves Klein core.
-
Cooler Than a White Button-Down: This Specific Shirt Color Is the Key to Looking Chic This Fall
It's all over the streets and the spring/summer 2026 runways.
-
Spotted on Kendall and Hailey: The Pant Color Trend People Are Swapping Blue Jeans For
It girls with good taste know best.
-
Fashion People Are Wearing These Fall Color Trends Instead of Black and White
-
No Color Coordination, No Problem—This Summer Outfit Trend Is Pure Fashion Serotonin
Bask in its happiness.
-
Forget Burgundy—COS Has Declared *This* the It Color to Wear for Fall
It's lighter and more romantic.