While we’ve had royal blue and lavender pegged as “it colours” for this year, one surprising colour is making quite the appearance at New York Fashion Week. Look at any collection of street style images, and it’s almost difficult not to notice that yellow is popping up everywhere—in every form.
Granted, we did expect a lot of bright colours, but we were thinking they’d take the form of jewel-tones versus this sunny hue. Don’t get us wrong, we love yellow (it is the colour of happiness after all), but it definitely gets a bad rep for being a unflattering. Call us pleasantly surprised, however, because street style stars are proving that bright cheery yellow is actually quite fun.
We’ve seen it in nearly every form: Bags, coats, turtlenecks, and layered under jackets, and it could be time to forget the whole idea that wearing yellow will wash you out, it appears to do quite the opposite. Maybe this is just sartorial rebellion against New York’s gloomy weather, but we think that this trend will prove to continue even after fashion week is over.
Click through the gallery below to see our favourite street style moments featuring this unexpected colour:
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Hot Take: This Trending Dress Color Is Prettier Than Pink, Red, and WhiteSorry, I said it.
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It's True—These "Tacky" Color Trends Will Be Considered Chic Again Come Fall 2025Just go with me on this one.
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No Offense to White Dresses, But This Expensive-Looking Color Is Even PrettierSydney Sweeney and Emily Ratajkowski agree.
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Butter Yellow and Powder Pink Are Everywhere—These Are the 39 Best Pieces*The* colors of spring '25.
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I Need More Color in My Wardrobe—These 32 Zara Finds Are Just GorgeousMood boosters.
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This Elegant Color Is to Spring What Black Is to WinterTell your friends.
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There Are Bag Trends, and Then There Are Investment Bag Trends—That's What This One IsCeleb approved.
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And Just Like That, I Want to Wear This Expensive-Looking Shoe Color Instead of BlackI never thought this day would come.
