As you know, H&M is already impressively cheap, so when you take 20% off of the full prices, you're getting a crazy good deal. From now through Sunday, April 9, H&M is offering 20% off site-wide, including sale items. No code is needed—H&M did the work for you and dropped the prices themselves.
When H&M says site-wide, they mean site-wide, as even its special collections like its latest Innovation Story drop (which features sustainably sourced embellishments) are marked down. So if you've had your eye on any H&M pieces, this weekend is the perfect opportunity to add them to your wardrobe. And if you're unfamiliar with anything they have right now, I've got you.
I scrolled through hundreds of items and concluded that the following 25 options are the best on the site right now. Sure, "the best" is subjective, but I happen to know a thing or two about what's good when it comes to fashion. With that, scroll to shop my edit.
This is the perfect maxi dress to wear in 2023—you can quote me.
These are going to sell out in a matter of hours.
This reminds me of Khaite, which is always a good thing.
I want to wear this over a black swimsuit this summer.
Buy this now to have on hand for your summer vacations.
So chic with or without the blazer.
Wedges are basically the only summer sandal trend you need to know about.
I love the subtle ruching.
Pairing this with a fitted top is key.
Let's take a moment of appreciation for how expensive this looks.
The temptation to wear these comfortable pants every day will be strong.
The maxi skirt trend isn't going anywhere.
All you need to know about these is that they have five stars and are only $24.
A gorgeous spring wedding option.
This is my favorite kind of swimsuit cover-up.
I don't think I'll ever get tired of wearing a vest as a top.
If these aren't the perfect pair of summer jeans, what is?
I love this with flats.
How many pairs of cargo pants is too many?
Everyone needs one.
Speaking of stripes...
Give me all the red.
This color is a dream.
Your new summer beach bag, sorted.
Calling all minimalists.
Next up, here's everything I'd buy from Zara right now as a 30-something.
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