I Own a Fashion Label—These Are the 2025 Trends That Will Make Any Wardrobe Chicer


Certain people exude coolness and chicness. Ducie Keam-George (featured above in the center) is one of those individuals. Her wildly popular UK-based label Ducie also embodies this. Founded in 2004, Keam-George's label is a power player in the industry with a focus on modern luxury silhouettes built to last. As the founder of said coveted brand, she certainly has a pulse on what matters in fashion. Yes, there are a few specific trends she has her eye on most for 2025.
Below, you'll find the trends in question that will bring a relevant and forward spin to any wardrobe along with inspired shopping picks for each, including standouts from Ducie. Keam-George also shared a few of her favorite shoe and bag picks to consider this year.
Leather Trenches
"Leather trenches are going to continue to be huge in 2025. Our Corrin Suede Trench has been a huge hit this year, so we will be going trench heavy in 2025!" — Keam-George
Shop more trench coats:
Faux Fur
"I'm very excited for more faux fur. As the technology gets better and better, we are able to create more high-end, luxury pieces. Our faux-fur Thalia jacket (as seen on Cardi B) has been a huge hit on the Revolve Holiday Shop." — Keam-George
Shop more faux-fur jackets:
Suede
"Suede! We have always been huge suede lovers at Ducie, but in 2025, we are bringing out a lighter, butter-like suede perfect for shirts, shorts, and more." — Keam-George
Shop more suede pieces:
Croc-Leather Detailing
"Our Magda Jacket with a croc-leather collar and pockets has been hugely popular this year, so in 2025, we are going to be updating some of our classic styles and designing new styles all with elevated croc-leather details." — Keam-George
Shop more croc pieces:
Shoulder Pads
"Shoulder pads, shoulder pads, and more shoulder pads! Shoulder pads are going to be huge in 2025, and we are leaning into it at Ducie. An accentuated silhouette balanced with a cinched waist is going to be a key 2025 trend." — Keam-George
Shop more pieces with shoulder pads:
Go-To Bags and Shoes for 2025
Miu Miu Bags
"I'm a huge fan of Miu Miu bags. They always get it right, mixing luxury with attitude." — Keam-George
Next-Level Loafers
"I love The Row shoes—understated, cool elegance that is classic yet always on-trend. I have their croc loafers, and I keep thinking about them in suede too!" — Keam-George
Shop more loafers:

Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
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