Few accessories speak louder than eyewear. Although I've never actually needed glasses, I've wanted them for as long as I can remember. As a kid, I'd beg my mom to take me to the doctor to see if I could get a prescription, just so I could wear frames like my classmates. Even now, I try on my husband's glasses (his prescription is way too strong, but I must say, I look chic in them). There's something undeniably cool about a great pair of glasses, and Pure Eyewear gets that.
To celebrate Pure's bold, expressive spirit, I tapped three women who use eyewear as an extension of their personal aesthetics. There's Elshane, a stylist and interior designer; Sydney Ferrara, a digital creator who never says no to color; and Beth Jones, content creator and the ultimate maximalist. Each woman styled their favorite frames from Pure Eyewear, and spoiler alert: They look so good. Keep scrolling to see how they're wearing their picks, and why they're officially ditching their contacts this summer.
"I've always believed accessories complete the look, and glasses are no exception. As someone who wears prescription sunglasses daily, I love when frames double as a style statement—and Pure Eyewear fits right in with my bold, color-forward aesthetic. [The brand's] blue-and-yellow tortoise design immediately caught my eye; the unexpected combo feels playful yet wearable, and the deep cobalt brings out my hazel eyes. I'm also obsessed with my pink-and-green ombré pair, which adds just the right amount of quirk to any outfit. This summer, vibrant shades like yellow, teal, pink, and green are everywhere, and these frames tap into that trend while still feeling true to me. When your prescription frames feel like an accessory you're excited to put on, it genuinely changes the energy you bring to your day." — Sydney Ferrera, digital creator
"Eyewear is the jewelry of the face. Just as I wouldn't step out without a stack of bangles or a curated lobe lineup of piercings, the same goes for my glasses—they're the finishing touch that completes every look. I gravitate toward quirky, bold frames that express my personality, and I love a rounded shape—it's a subtle nod to traditional eyewear with a fresh, fashion-forward twist. Summer is my time to shine, and I build my outfits around standout accessories, especially my frames. They help tell the story of the woman I choose to be each day, and Pure Eyewear makes that story feel bold, playful, and completely my own." — Elshane, stylist and interior designer
"Your glasses are the first thing people notice. They're on your face all day, so they should reflect your style just like the rest of your outfit. I love how Pure Eyewear is all about bold and playful vibes. [The brand's] frames feel like the cherry on top of a great look. I'm especially drawn to the subtle cat-eye shape, as it's the perfect mix of classic and fun. The colors instantly spark outfit inspiration and feel fabulous, quirky, and bold—all the things I want in a pair of glasses. For summer 2025, the vibrant shades and unique silhouettes tap into the dopamine-dressing trend while still feeling polished and wearable. They're my go-to statement piece this season." — Beth Jones, stylist and content creator
