Chiara Ferragni Just Landed an Intimate New Lingerie Campaign

If you're one of Chiara Ferragni's 11 million (and counting) Instagram followers, you already know that she's been killing the maternity style game ever since she announced her pregnancy back in October. Of course, her latest campaign is no exception.
Ferragni just showed off her cute baby bump in a new lingerie ad for Italian brand Intimissimi and looks nothing short of stunning. (If the brand sounds familiar, it may be because Gisele Bündchen signed on as a new ambassador this month.) "Starting my 30th week of pregnancy and feeling as sensual as ever," Ferragni captioned the photo. Read on to see her pretty new campaign.

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.
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