What should I buy next? It's a question every fashion fan asks themselves on a near daily basis—and the Who What Wear fashion team is certainly no exception. As well as our Facebook Shopping Group So… Should I Buy This, we've devoted many a Whatsapp chat to talk through our pending purchases. Which is what inspired us to show you the new season pieces we've been discussing at length.
Below are 39 items that have been collectively handpicked by our editors as the best autumn pieces to invest in now. From cool suiting and gorgeous coats to fancy frocks and party-ready shoes, keep scrolling to shop everything you need to see out the season in serious style.
A belted blazer is a fast-track to chic.
Because tan boots are never a mistake.
The dream jean cut.
Wear this over tapered trousers for a cool office ensemble.
This blouse will elevate everything from jeans to checked trousers.
We keep seeing stylish women wearing tartan trousers. Coincidence? We think not...
Leopard print dresses are this season's must-have frock—and this is easily one of our favourites.
Make way for Cult Gaia's next It bag.
This dress is too pretty to ignore.
Throw this over any outfit to make it look 10/10.
Paper bag waists are flattering on all shapes.
Carry your gingham obsession into autumn in jumpsuit form.
The off-the-shoulder cut is next-level cool.
Pair this skirt with a chunky cable knit jumper.
These lace-up ankle boots look so much more expensive than they actually are.
So. Cosy. We adore this coat.
We're calling it: mittens are set to be autumn's suprise hero item.
Lilac is fast becoming autumn's favourite hue.
Slingbacks make any ensemble look more elegant.
Wear this zipped roll neck tucked into a midi skirt.
Radish has the best collection of autumn-ready frocks.
Obsessed with cords? Upgrade to a bright pair.
Pretty and practical? You can definitely justify treating yourself to these boots...
This suit looks so premium, we had to double take.
With the wide pleats ensure these trousers will hang perfectly.
Wear this dress with a leather biker and chunky boots.
Satin skirts are all the rage this season, and we love the folded detail on this midi.
This gorgeous print also comes in dress form.
This dress was practically made for party season.
Tuck this blouse into jeans and finish with fancy footwear for a relaxed after dark ensemble.
Layer a colour-pop roll neck underneath this boiler suit to lift the deep denim hue.
Sexy and stylish in equal measure.
Pair this dress with tan accessories and a borg coat.
Polka dots are going nowhere this season.
We've seen lots of party shoes in our time, and these are up there with the best.
Get more bang for your buck with this reversible trench coat.
Pink jeans? Why not!
Use this bag to lift monotone ensembles.
Got the shopping bug? Why not check out our edit of the best guilt-free sales buys...
Opening Images: @wethestylepeople, @monikh, @pandorasykes, @tamumcpherson
-
Better Than Ballet Flats (and Loafers): The Shoe Trend It Girls in NYC and Paris Will Be Wearing This FallThey're classic but fresh at the same time.
-
It's True—Fashion People Are Ditching Leather Jackets for This Elevated Fall AlternativeCheckmate.
-
In Paris, L.A., and London, Basic White Tees Are Getting Sidelined In Favor of This Cooler AltWe'll always love you, but it's not your turn right now.
-
Goodbye, Bubble Shorts—Everyone Everywhere Is Wearing This "Dated" Pant Trend InsteadHere's how It girls in New York, London, Copenhagen, and more are styling them in 2025.
-
Holy Ref! Holier COS! These 27 Finds Just Got Me So Excited for Fall (Sorry, Summer—I'm Over You)These buys plus a Gilmore Girls rewatch.
-
Count on It—These 43 Fall Finds Will Be Sold Out by September 1I'm rarely wrong about these things.
-
Trust Me—Buy These 25 ThingsSorry not sorry.
-
From Milan to Chișinău: Meet the 8 Designers That Make Up Fashion's New Guard in 2025We spoke with some of the industry's rising stars from around the world.
