Yse Lingerie: The French Swimwear Brand Is So Perfect

last updated 4 May 2018

I have a four-day beach holiday booked for August, and there are six swimsuits in my basket right now from French brand Yse. No, I'm not going to buy six swimsuits, but the problem with my new swimwear obsession is that everything from Yse is so perfect that it makes decision-making very difficult. It is a French lingerie brand founded by Bérengère Lehembre and Clara Blocman-Petit who explain the brand's aim for the collections on the website: "We wanted to create lingerie to suit us: to reflect our femininity and our personality. Unpadded and refined whilst still delicate and feminine: Our lingerie is beautifully sexy without ever being too much." The bras and pants are certainly beautiful, but it's the swimwear section that really has my attention. Yse also collaborates with Sezane on all its swimwear—which always sells out almost instantly. Keep scrolling to see and shop the six Yse swim pieces in my basket right now.

Yse

One Piece

The bow detail is a cute update on a classic red swimsuit.

Yse

Bikini Bra

There is also a one-piece in this pretty print.

Yse

One Piece

Yse's singature backless silhouette comes in several colours.

Yse

One Piece

The subtle ruffle detailing is really elegant.

Yse

High-Waisted Bikini Brief

High-waisted briefs are a key trend for 2018.

Yse

One Piece

Yse has so many beautiful backless swimsuits.

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Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.