I Can't Stop Yapping About These 33 Seriously Cool Under-$300 Handbags

There's something particularly exciting about topping off a great look with a gorgeous handbag. While I love luxury designer bags, it isn't always realistic for many fashion lovers like myself to invest thousands of dollars into higher-ticket buys. As a style lover and fashion editor, I've made it my mission to discover brands that offer quality, cool-girl handbags at an affordable price point. Since I'm all about spreading the love, I've dug through my favorite online hotspots to find some beautiful options for under $300, and I've highlighted my current favorites below. My picks include bags that have unique designs and accents that'll cater to just about anyone's stylistic sensibilities.
From beautiful handbags that give off cool alternative vibes to ones that scream fashion girl, there's something for everyone. Keep scrolling to find your new favorite handbag ahead.
Celebs such as Hailey Bieber and Lila Moss have been seen wearing Freja's chic bags.
Large slouchy totes will be everywhere this season.
The goth teddy bear charm adds a fun, edgy touch.
Longchamp has been everywhere this year, and I don't see that popularity dying down.
Add a little dose of quirky to your favorite casual looks.
The leopard-print trend has made its way to this best-selling Staud handbag.
If you're a fan of the Gucci horse-bit bag, try this for an alt with a similar vibe.
Is this bag super practical? Maybe not. Will it spark joy? Yes, times 1000.

Chinazor "Chichi" Offor is a Georgia-born, Los Angeles–based associate editor who relocated from Brooklyn, New York, and joined Who What Wear's West Coast office in 2022. At WWW, she utilizes over 10 years of editorial experience to dish out shopping advice to the masses and analyze key pop-cultural moments. Chichi previously worked at Refinery29, where she helped revolutionize the brand’s plus-size and inclusive fashion coverage. In her spare time, she’s keeping up with the latest movie releases, enjoying a relaxing day at the spa, or obsessing over her latest ADHD-fueled hyperfixation (e.g., Jesse McCartney's underrated career, the negative effects of bicoastal intellectual elitism, and Gen Z’s loneliness epidemic). You can find her online @thechichio on Instagram.
-
I'm a Fashion Editor Who Loves Effortless Vacation Essentials—25 Gap Finds That Caught My Eye
Many are even on major sale.
By Jennifer Camp Forbes
-
If The Row, Khaite, and Toteme Feel Too Expensive, Here Are 33 Pieces to Try Instead
Bring on the luxe-looking outfits.
By Jennifer Camp Forbes
-
It's Music Festival Season—40 Styles the Chicest Festivalgoers Are Considering
Your shopping guide awaits!
By Chichi Offor
-
I Mostly Shop for Prescription Glasses Online—4 Retailers That Sell *Actually* Cute Frames
Your guide to chic frames awaits.
By Chichi Offor
-
9 Top, Jeans, and Shoe Outfit Combos That Fashion People Will Be Wearing This Spring
I plan to re-create these ASAP.
By Jennifer Camp Forbes
-
I'm a Fashion Editor—42 Things I'm Buying for My Chicest Spring Yet
From Jacquemus to Gap.
By Anna LaPlaca
-
I Never Wear These Outdated Staples Anymore—6 I'm Buying to Freshen Things Up
Clearing out.
By Eliza Huber
-
Big Bags Are Back—These 10 Totes Prove You Don't Have to Sacrifice Style for Space
These options were handpicked by a group of very fashionable people.
By Sierra Mayhew