Topshop Calls These "the New Mom Jeans"—and I'm Intrigued

SNL's famous "Mom Jeans" skit has cemented an unflattering image into everyone's brains about the denim style, but Topshop is here to redefine the term with its latest launch. "Updated in bold animal prints, stripes, checks or with slashes and rips—there's nothing old-school about our new line-up of Mom jeans," Topshop explained in its newsletter. In other words, basic blue jeans need not apply.
Topshop's new collection also offers styling tips aplenty. Pair a pink turtleneck sweater with pinstripe jeans, clash yellow pants with a green top, and try an oversize tee with equally baggy pants. Scroll down to shop the retailer's new denim collection—but be warned: We have a feeling these cool printed jeans will sell like lightning.

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.
-
This Simple Fashion Person–Approved Layering Technique Changed the Way I Wear My Basics
Effortlessly cool.
-
Don't Pack Up Your Sweaters Just Yet—Cool Fashion People Are Repurposing Them in the Chicest Way for Summer
All the outfit inspiration is inside.
-
Goodbye, Boring Basics—This Is the Elegant Trend New Yorkers Are Wearing With Tank Tops This Summer
Obsessed.
-
3 Aesthetic Pairings to Try If Your Wardrobe's Starting to Feel Stale
Foolproof solutions.
-
I Can't Stand It When People Follow These Fashion Rules to a T
It's time to break the rules.
-
10 Style Tips That Will Make You Look Rich This Summer
Number four is already trending.
-
Brand Layering: The Art of Knowing Which Labels to Pair With Each Other
The ultimate styling hack.
-
The Simple Styling Trick That Turns Pencil Skirts From Corporate to Chic in 5 Seconds or Less
It's completely free and ready to copy.