Taylor Swift Can't Stop Wearing This Ethereal L.A. Brand

last updated 7 July 2023

By now, every Swiftie probably has Taylor's on-stage Eras Tour costumes memorized (including all the different color variations). But her off-duty attire isn't as predictable. Between shows, she's regularly spotted at Electric Lady Studios in New York City, where she's been wearing lots of miniskirts with breezy blouses. Most recently, she posted a series of Instagram photos from her famous Fourth of July party, which saw the Haim sisters, Selena Gomez, and other friends as guests.

In her recent off-duty snaps, Swift has shown off her love for the L.A.-based brand Dôen, which is known for ethereal dresses, tops, skirts, and more. Scroll down to see how she styles Dôen and shop my favorite pieces from the brand.

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On Taylor Swift: Dôen Mandarin Dress (sold out); Cartier necklace

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On Swift: Dôen Henri Top ($218); Free People skirt

Shop My Favorite Dôen Pieces

Dôen

Henri Top in Salt

Swift's exact version is sold out, but Dôen still has this incredibly similar top in stock.

Dôen

Ischia Dress in Salt

This dress is utterly gorgeous.

Dôen

Dianne Dress in Ivory Hollyhock Hills

Fancy a floral minidress, anyone?

Dôen

Dianne Dress in Azure Hollyhock Hills

This bright blue color is calling my name.

Dôen

Senette Top in Creme

You can never have too many white tops.

Dôen

Eldora Dress in Ivory Hollyhock Hills

I suddenly need this dress.

Dôen

Lulani Dress in Azure French Plaid

Plaid dresses will always be in style.

Dôen

The Handkerchief Top in Salt

I love everything about this top.

Dôen

Rhoda Dress in Marigold Meadows

Easy, breezy.

Dôen

Johanna Dress in Sea Salt Bedford Paisley

This dress is perfect for your next beach day.

Dôen

June Top in Marigold Meadows

L.A. girls have long been obsessed with Dôen.

Dôen

Paola Tee in Marina San Simeon Stripe

This top is giving French-girl chic.

Dôen

Farley Top in Lapis Bluebell Ballad

The ruffle trim is so darn cute.

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Erin got her start as a Who What Wear intern over 14 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Kate and Meghan stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible.