These French-Girl Swimsuits Are About to Be Everywhere

Lauren Eggertsen's avatar
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If you aspire to dress like chic Parisian women, you're in for quite a treat. Today, one of the most beloved French-girl clothing brands, Rouje, launched a summer swimwear collection. The collection features 12 new swim styles, including both one-pieces and bikinis. Each suit is designed with a nod to vintage French swimwear, giving the wearer that timeless Parisian vibe.

Thanks to the success of Jeanne Damas, founder of Rouje, and her fashionable cult following, we are placing our bets that these will be some of the most popular swimsuits of summer 2019. Whether you seek more minimalistic swimwear like a simple black or white bikini or you prefer something a bit more retro, Rouje's new swimwear collection will service all your summertime swim needs with ease. Ahead, see some of the stunning campaign imagery from the launch, and shop all 12 of the French-girl swimsuits before everyone else does.

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(Image credit: Courtesy of Rouje)

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(Image credit: Courtesy of Rouje)

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(Image credit: Courtesy of Rouje)

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(Image credit: Courtesy of Rouje)

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(Image credit: Courtesy of Rouje)

Next up, find out which swimsuit trends are out for summer 2019. 

Lauren Eggertsen
Lauren Eggertsen
Editorial Director

Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over nine years, where she started as an associate editor and has since worked her way up. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. Here, she leads and manages Who What Wear's editorial team and oversees all editorial content. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many celebrity cover shoots, including big names like Kaia Gerber, Normani, and Sabrina Carpenter. She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her style has been featured on sites such as Vogue, Harpers Bazaar, and Elle.

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