The #1 Trend to Invest in Now, According to Rihanna

last updated 5 December 2016

Whenever our style game is in need of a little sprucing, we know we can always count on our girl RiRi to have our backs. With her confident and bold style, Rihanna never fails to show us that, in the words of Iris Apfel, "More is more and less is a bore." This season, the fashion icon is making it very known (at least seven times over) that oversize puffer jackets are the trend of all trends to be seen in this winter.

As winter has now well and truly arrived, this jacket is an answer to your prayers, as you can finally feel warm while looking fashion-forward. Whether you're going down the street for a cup of coffee or want to add an unexpected element to a more formal look, puffer jackets ensure an eye-catching look no matter what. And it's a trend that is really catching on, as according to Lyst, the world's biggest online fashion site, searches for puffer coats increased by 280% in October, even though it wasn't especially cold for the time of year.

Since designers and fast-fashion retailers alike are churning out amazing versions of this trend, we decided to shop out our favourites across the board for you here.

Keep reading to see all the times Rihanna stepped out in a puffer jacket and shop the trend for yourself…

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Shop the trend:

Balenciaga

Oversized Quilted Shell Jacket

Who said puffy jackets were only for the snowy seasons?

Chen Peng

Pink Puff Jacket

Whether you're on the street or the Swiss Alps, you're guaranteed to turn heads in this number.

Isa Arfen

Asymmetric Padded Velvet Coat

A puffy velvet coat? Sign us up.

Light Before Dark

Ramola Metallic Puffer Jacket

Metallics are definitely making a name for themselves this season.

Mango

Cotton Quilted Jacket

A cool-girl twist on your not-so-average puffer.

Zara

Short Metallic Jacket

This jacket is totally out of this world.

River Island

Studio Padded Jacket

Look effortlessly cool with this oversize puffy bomber.

Topshop

Hooded Wet Look Puffer Jacket

The glossy finish adds the perfect amount of edge to this jacket. To shop more outerwear see the Zara coat edit which just landed…

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Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over nine years, where she started as an associate editor and has since worked her way up. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. Here, she leads and manages Who What Wear's editorial team and oversees all editorial content. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many celebrity cover shoots, including big names like Kaia Gerber, Normani, and Sabrina Carpenter. She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her style has been featured on sites such as Vogue, Harpers Bazaar, and Elle.