The Pretty Dress Trend That's Basically Internet-Stalking Me

Does anyone else keep a secret Pinterest board where you pin items you might want to buy? Unless it's a gotta-have-it-now item that I purchase on the spot, I check the board every couple days to compare all the pieces I'm mulling over, which helps me decide which ones I actually want to pull the trigger on.
Well, I recently scanned my board and realized that many of the items were versions of the same specific dress trend: puff-sleeve dresses with sweetheart necklines. As soon as I realized it, I started seeing the combination everywhere, each one tempting me more than the last. Should I try to escape the pull or give in? (Rhetorical question—of course I'm going to succumb to the bait.)
A slew of designers have offered unique takes on the trend, from Turkish designer Gül Hürgel's beautiful pink dress to Spanish designer Alejandra Alonso Rojas's lovely shirred number. Determined to find the best iterations on the internet, I unearthed dresses at every price point, including a $50 babydoll dress and a $76 mini that are begging to come home with you. Scroll down to shop the 19 best puff-sleeve sweetheart dresses available right now.
This silk crepe dress by Borgo de Nor will be a hit at all of your summer parties and weddings.
Next, see how Kate Middleton wore skinny jeans with $50 sneakers from Amazon.

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.
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