Finally! You Can Shop Prada Online for the First Time Ever

It's the moment all die-hard fashion fans across the globe have been waiting for—Prada is finally available online. Sure, we've been able to buy some accessories via e-commerce sites here and there over the years, but never before have full ready-to-wear pieces been available on the internet. It's a sartorial milestone and our wardrobes are thrilled.
Available on mytheresa.com, the selection is enough to make every style-conscious girl's heart skip a beat. Standouts include velvet ankle-strap pumps, an amazing white cotton corset, and a luggage-inspired statement handbag. But really, you can't go wrong with anything from Prada—everything pretty much skyrocketed to the top of our dream wish lists immediately, and some items have even sold out already. Plus, to top it all off, Alexa Chung stars in mytheresa.com's campaign celebrating Prada's arrival—the images are the definition of pin-worthy. What more could you want?
Scroll down to see Alexa Chung's mytheresa.com campaign for Prada, and (finally) shop the brand online…
Shop Our Prada Picks:
Layer this over a T-shirt for an on-trend look (in fact, see how Carine Roitfeld wears her corset).
Which pieces are on your dream wish list? Tell us in the comments below, and shop the rest of the Prada collection on mytheresa.com.

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.
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