Whoa: 40,000 Pairs of These $30 Jeans Are Sold Every Day

Some of my stories cover fun trends like shoe straps tied over pants and bikinis as tops, but I like to balance those out with articles about universal pieces that aren't quite as tricky to try—and skinny jeans definitely fall into the latter category. Practical, easy to wear, comfortable, and extremely versatile, skinny jeans are pretty much a godsend.
The only caveat? Designer versions that celebrities love often come with price tags hovering in the $200 range, but they're far from the only options. Today, I opened an email that contained a bold statement: Old Navy asserts that 40,000 pairs of its Rockstar Skinny Jeans are sold every single day. Let that sink in for a minute. They come in a ton of different colorways and sizes, so it's a safe bet that fans of the jeans own multiple pairs. The jeans even got their own honorary Walk of Fame star, and Chloe and Halle Bailey were on hand to celebrate, showing off how good the jeans look IRL. Scroll down to shop the jeans, which will be on sale for just $15 on Saturday, September 21, for one day only.
On Chloe and Halle Bailey: Old Navy Rockstar Jeans
Shop the Jeans
Next, Anna Wintour says this is the number one accessory of fall 2019.

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.
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