When it comes to memorable moments, the MTV VMAs have the market cornered. Every year, the VMAs give us an essential new piece of pop culture history. Think of every major moment the VMAs have given us—Britney Spears performing with a python, Lady Gaga wearing a meat dress, Beyoncé announcing her first pregnancy, and more.
This year, we expect all the drama and flair that usually comes with the VMAs, but our eyes are turned to something else: the beauty looks. In the realm of award shows, most play it fairly tame with beauty. Think smoky eyes, polished chignons, and classic lips. The VMAs, on the other hand, are a totally different story.
Every year at the VMAs, celebrities take chances with their hair, makeup, and nails, and that's what makes it one of our favorite nights. Last year, Taylor Swift showed up with face jewels on, Lil Nas X sported blue-toned eyes, and Chloë Bailey had three-dimensional nails. Keep reading for the best beauty looks at the 2023 VMAs—I promise you won't be disappointed.
Megan Thee Stallion's two-toned glossy lips, elongated eye shadow, and mermaidcore slicked-back hair will be all I can think about this week.
The hero product: Revlon Super Lustrous Lipstick in Bare it All, $8
Olivia Rodrigo kept it simple and sleek with straight hair parted down the middle, glossy pink lips, and a subtle cat eye.
The hero product: Sexy Hair Big Spray N’ Play Volumizing Hairspray, $21
With pink hair, draped blush, and glossy pink lips, Karol G is leaning hard into Barbiecore.
The hero product: Great Lengths Hair Extensions
Saweetie looks like she's straight out of The Flintstones, but her pastel-pink eye look and perfectly coifed baby hairs bring her into the future.
The hero product: Maybelline Color Tattoo Eye Stix in I Am Shining
A deep side part, sharp brows, and a smoky eye go perfectly with Demi Lovato's leather look.
The hero product: Danessa Myricks Beauty Groundwork Palette, $65
Cardi B went for soft glam, sleek hair, and chrome nails to pair with her metal dress.
The hero product: Pat McGrath Labs SatinAllure Lipstick in Venusian Peach, $30
Bebe Rexha's glossy nude lips and straight strands are giving us flashbacks to the early aughts.
The hero product: R+Co Bleu Optical Illusion Smoothing Oil, $66
Kelsea Ballerini perfectly balanced her bold red dress with undone waves and gold-flecked eyes.
The hero product: Covergirl Clean Fresh Clean Color Eyeshadow Palette, $9
Wavy hair, voluminous lashes, and petal-pink lips look so dreamy on Shakira.
Selena Gomez went for a monochromatic look with a dusty, elongated smoky eye and brown lip liner.
The hero product: Rare Beauty Soft Pinch Liquid Blush in Worth, $23
In a sharp departure from her usual red, Taylor Swift opted for nude, glossy lips.
Chloe Bailey's eyes pop thanks to black liner around her waterline, and her half-up hair keeps all the focus on her face.
Sabrina Carpenter's perfectly coifed curtain bangs are the ideal complement to her glossy fuchsia cheeks and dark lined lips.
The hero product: Armani Beauty Luminous Silk Glow Blush in 51, $38
Emily Ratajkowski showed up with her signature sultry eyeliner.
The hero product: Pat McGrath Labs PermaGel Ultra Glide Eye Pencil in Xtreme Black, $29
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Kylie Jenner and Billie Eilish Use the Same Strong-Hold Brow Gel, and It's Only $7 at Target*Adds to cart*
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Sorry, French Tips—I'll Be Wearing This Cute, Low-Lift Nail Trend All Summer LongEffortlessly chic and so much fun.
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I Won't Wear Sheer Nail Polish Unless It's This Exact OPI Shade CombinationOnly the best.
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If I See You Wearing Any of These Summer Nail Trends, I'll Immediately Know You Have TasteHop on before they hit the mainstream.
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Every Beauty Product Katseye Swears By for Glowing Skin and Performance-Ready MakeupAnd the K-beauty favorites they can't live without.
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According to Celebrity Manicurists (and Hailey Bieber), "Soft Serve" Nails Are Taking Over Summer 2025So yummy.
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Lana Del Rey's Go-To "Glow Balm" Is on Sale at Nordstrom RNIt makes the skin look angelic.
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This Is Going to Be *the* Biggest (and Most Elegant) Pedicure Trend of the Summer, According to My Nail ArtistGot milk?
