The Numbers Are In: The U.S. Buys More Leggings Than Jeans Now

It's a Saturday and you're heading out to run errands—would you wear leggings or jeans? If you would wholeheartedly choose the former, then statistics are finally catching up with your wardrobe. Quartz just reported on data that revealed a striking revelation: "US imports of women’s elastic knit pants exceeded those of blue jeans in 2017 for the first time, according to data from the US Census Bureau."
Plus, Quartz explains that denim imports peaked all the way back in 2010 and have been declining since then: "Since their peak, women’s blue jeans imports have declined by an average of 3.9% annually. Over the same period, elastic knit pants grew 25.7% per year on average." Now, we're not saying jeans are going anywhere, but these numbers definitely prove that the athleisure trend shows no signs of slowing down.
Opening Image: Splash News

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.