Karla Welch's New App Is Like Having Your Own Stylist

last updated 26 September 2019

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We talk a lot about celebrity stylists—what they're buying, who they're dressing, and even how they'd style our own editors. After all, we have to give credit where credit is due: Every memorable red carpet event we cover would not be nearly as intriguing without the help of the behind-the-scenes magicians. While the expert eye of an experienced stylist is usually reserved for A-list clientele, Karla Welch is helping to change that with the launch of her brand-new app called Wishi.

"Wishi is a premium destination for online shopping where personal stylists handpicked by Karla are matched to consumers for a nominal fee of $40 (for the first service tier)," the press release explains. Welch has styled some of the biggest names in Hollywood, from Justin Bieber to Tracee Ellis Ross, so there's no one we'd trust more with our closets.

"From the beginning of my styling career, I've always wanted to find a way to bring what I do to everyone: How to make you feel great," Welch said in a statement. "With Wishi, we have done it! From my favorite feature of uploading your closet to a whole new wardrobe. Your issues aren't an issue and we are here to help." Intrigued? Download the app now, and in the meantime, scroll down to revisit our favorite Karla Welch styling moments.

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Next, shop all the under-$200 items Meghan Markle has worn on her South Africa tour.

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Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.