The New Brand Kaia Gerber DMs All the Time
If you follow Kaia Gerber’s style as closely as we do, then you’ve probably noticed the teen model is wearing a certain brand on repeat lately. The cool-girl vibe is thanks to the newly launched (the brand is still in its debut year) Australian-based brand I. Am. Gia. But what you might not know is Kaia direct messages the affordable brand on the regular to get the scoop on the latest designs.
I recently had lunch with the mastermind behind the celeb-approved brand, Alana Pallister, and while I was going on about how good Gerber looks in her clothing, she humbly mentioned Kaia DMs her all the time curious about new arrivals. Kaia isn’t the only It girl to endorse the brand; there’s an entire Gia girl gang that includes celebrities like Emily Ratajkowski, Bella Hadid, and Candice Swanepoel (to name a few). Keep reading to see all of Kaia’s latest Gia looks.
Up next, shop chic fall coats at every price.
-
I'm Not Going to Mess Around—These Are the 3 Nordstrom Anniversary Sale Items I Can't Stop Thinking About (They Will Sell Out)
Some of my favorites are already gone.
-
I'm a Shopping Editor—These 5 Nordstrom Anniversary Sale Finds Are Living Rent-Free in My Head
Kitten heels, burgundy flats, and more.
-
Everyone in Los Angeles Knows This Shoe Trend Makes Denim Shorts Look Way Cooler
Denim shorts never looked so good.
-
Stop With the Ankle Boots—Miniskirts Should Only Be Worn Like *This* in 2025
Period.
-
FYI: These Are the Anti-Sandal Shoes NYC Girls Are Wearing With Miniskirts When They Go Out
Summer shoes they are not.
-
Caught on Camera: Every Fashion Girl Is Wearing This Unexpected Shoe Brand With Jeans, Dresses, and Skirts
Kaia, Selena, and Sydney are fans.
-
Not Leggings, Not Bike Shorts: The Very Specific Activewear Trend L.A. Fashion Girls Wear to Pilates and the Gym
Perfect for a West Coast summer.
-
All the Cool Girls in L.A. and NYC Are Wearing These Sneakers for Runyon Canyon Hikes and WSH Walks
Kaia Gerber is one of them.
-
Stop the Search—This Is the Chicest Legging Trend to Wear With Uggs
Kaia Gerber knows.
-
The Anti-Trend Shoe Style All of Your Favorite Celebrities Have in Their Closets
Clearly, it's a chic classic.