5 Reasons We Have the Best Instagram Followers

last updated 2 September 2016

Who What Wear has come such a long way since its founding by Katherine Power and Hillary Kerr in 2006. What began as a platform for making celebrity style more achievable has become much more than anyone could have ever dreamed.

That’s why we’re so excited to announce we’ve passed another major milestone—we just hit two million followers on Instagram! Whether they’ve just discovered us from being tagged in a post or they’ve been tagging along from the beginning, our followers are some of the most loyal, engaging fans, and we honestly appreciate every comment and emoji that comes our way. That’s why we want to take the time to honor everything they do for us day in and day out. From the bottom of our hearts, thank you!