Fashion Editors Are Obsessed With This Color Right Now—Shop Our Picks
Sponsor Content Created With New Balance
When it comes to purchasing cool footwear and lifestyle apparel, fashion editors have one thing in common: a love for the color grey. The always on-trend shade is the perfect classic touch to any outfit whether you're heading to the gym or to your local smoothie shop. So it's no surprise that every year, we await New Balance's annual Grey Day celebration, a special tribute to the brand's iconic signature color. This time around, New Balance is releasing a grey capsule collection with fresh sneakers and cozy attire. Keep scrolling to shop the 16 wardrobe staples that have our editors' approval.
Cool Kicks
Classic Staples
Grey Bottoms
Matching Accessories

Raina Mendonça is an associate fashion editor on the branded content team at sister titles Who What Wear and Marie Claire. Previously, Raina was an editorial assistant at goop.com. When she’s not writing, you’ll find her crafting new playlists, exploring Los Angeles, or making a cup of English breakfast tea.
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