
Hannah Almassi is the Editor in Chief of Who What Wear UK. She joined in 2015 when she launched the UK sister site following a seven-year tenure at Grazia magazine as fashion news and features editor. With experience in print and digital across fashion and beauty, Hannah has over 18 years of experience as a journalist, editor and content strategist. Her opinion has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and MatchesFashion.com and she is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits.
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I'm an NYC Shopping Editor—I Can't Stop Thinking About These 31 Rich-Looking Fall Finds From Nordstrom, Zara, and H&M
Did I mention they're under $250?
By Josephine Hadjiloucas
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7 Things I Want From Reformation After Seeing These French It-Girl Outfits
If I can't be in Paris this fall, I can at least dress like I am.
By Allyson Payer
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I Live in Murray Hill—Here Are the 8 Places I Like to Shop for a Fashionable Fall Closet
Stylish sweaters and suedes ahead.
By Josephine Hadjiloucas
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Fashionable Clothing Ahead—28 Chic Fall Picks From Zara, Nordstrom, J.Crew, and Shopbop
From sweaters to jackets.
By Bobby Schuessler
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These 32 Chic Zara Fall 2025 Shoe Finds Are the Key to Looking Like a Fashion Person—Good Luck Picking Just One Pair
Prepare for endless compliments.
By Jennifer Camp Forbes
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I Asked a Fashion Designer What to Buy From H&M Studio's Pre-Fall Collection—Here's What She Said
Everything is seriously so good.
By Nikki Chwatt
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These 33 New Fall Zara Items Are Giving Off "I'm Chic Walking in a Metropolitan City" Energy
Cool, elevated, and forward pieces.
By Bobby Schuessler
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People With Impeccable Taste Swear By COS—21 Chic Sale Finds to Take Advantage of Right Now
Did you say 25% off? Yes, please.
By Jennifer Camp Forbes