You'd Never Guess the 5 Unexpected Pieces That Cool French Women Own in 2023

I recently decided to spend a month in Paris, which led me to realize that even though I've dedicated my entire career to the topic of fashion, there is always still so much to learn. Parisians have a way of approaching personal style that is superior to anything that I've seen among the general population back home in the States. And most importantly, Instagram doesn't tell the full story. Based on what I saw while scrolling, I packed for my trip thinking I would be dressing in minimalist staples the entire time. Boy was I wrong. Being introduced to the new cool-girl brand on the block, Mirae is what ended up changing it all.
Mirae is a brand that speaks to the rhetoric that French fashion is nothing like what we think it is. The brand's pieces are filled with loud colors, bold prints, fringe, and embellishments—a scroll through its site left me with many questions about French fashion. During my recent trip to Paris, I sat down with the brand's founder and CEO, Camille Jarmon, and creative director, Maya Chantout, to find out how they define Parisian style.
Jarmon and Chantout echoed my observation. "Women come to Paris, and they're so disappointed by the reality. They have this made-up image of Paris in their mind, but it's much more than what people think it is," they said. After much discussion on what French style truly is, Chantout left me with a statement that said it all: "It's much more than what people think it is. People here have so many different styles. They're so free. In the street, there are so many different ways of dressing up, so many personalities, but it's still, in a way, effortless. I think that's the French way."
Upon learning this, I wanted to capture the essence of this new definition of French style but didn't know where to begin. The Mirae founders sent over a list of unexpected items that cool French women have in their closets. You'll find them below.
1. Flower Chokers
"Flower chokers are on all the Parisian girls lately—they're quite the trend. We incorporated them into our shoot for On the Road and have been loving this look. It's unlike anything we've seen in years, and it feels really unique!"
Shop the trend:
2. Sport Sunglasses
"The girls who wear sport sunglasses always look so chic. I love seeing these sunglasses around—you don't see it often, but it's such a statement in the coolest way."
Shop the trend:
3. Maxi Skirts
"We were so surprised to see maxi skirts come back in full force this past year. They're everywhere lately, and we can't help but to love the trend."
Shop the trend:
4. Fringe Accessories
"We've been really loving fringe lately! We try to incorporate it in all our styles. We were so inspired seeing girls in the streets wearing fringe accessories—it took us by surprise, so we started to lean in and design into the look."
Shop the trend:
5. Cowboy Boots
"We love a Western vibe. Cowboy boots are such an unexpected but easy accessory that can totally change the feel of an entire look. We've been seeing these everywhere lately, and they really complete an outfit."
Shop the trend:
Up Next: I Spent a Month Living in Paris—Watch as My Style Evolved Week by Week

Sierra Mayhew is a fashion editor at Who What Wear, bringing a decade of industry experience to the editorial team. Since joining in 2021, she has made her mark by blending luxury and accessible fashion, decoding runway trends, and curating must-have shopping lists. Before joining Who What Wear, Sierra sharpened her skills at Harper's Bazaar and Elle, with bylines in Bazaar.com and collaborated with iconic brands such as Gucci and Ferragamo. A graduate of the University of Notre Dame, Sierra translates editorial expertise into viral social content, making fashion engaging for a new generation. Her unique perspective is rooted in her love for travel, music, and discovering the hidden gems that make New York City a constant source of inspiration.
-
This Is the Sofia Coppola Way to Style Jeans for Summer
We're beguiled.
-
5 Shoe Color Trends All the Cool French Girls Are Wearing This Summer
No black shoes in sight.
-
Set Aside the Strapless Minidress—This Is the Trend to Choose If You Want to Look Elegant
French Riviera approved.
-
Parisian Style Means Chic—French Women Would Be So Into These 42 Nordstrom Anniversary Sale Items
Effortless and elegant picks.
-
Sorry, Flats—These Anti-Trend Heels Are Every French Woman's Quiet Go-To for a Night Out in Paris
A classic choice.
-
If a French Woman Shopped the Amazon Prime Day Sale, She'd Instantly Add These 31 Chic Picks to Cart
Effortless and affordable? Yes, please.
-
If You Want to Look More French, This Is the #1 Pant Trend to Buy (Plus the Shoes to Wear With It)
As seen on an It girl in Paris.
-
Black Heels Are Fine, But in France, Everyone Knows This Shoe Color Looks Better With White Dresses
Spotted at Versailles.