Fella Swim Yellow Bikinis Are All Over Our Instagram Feeds

last updated 16 March 2021

There's one bikini that's proving really popular this summer—a Limoncello-hued textured bikini by under-the-radar Australian swimwear label Fella. Rosie Huntington-Whiteley wore the underwire bikini at the beginning of the year, and since then, it's been appearing again and again on Instagram. In fact, Kendall Jenner wore a version of this two-piece on holiday in Mykonos this week.

What makes this bikini so popular is that there are multiple styles for each colour, meaning you can find the shape that most appeals to you. There's a one-shoulder top, an underwire bra, a more simple bralette-style top and a sportier crop top, along with bikini briefs with varying degrees of coverage. Fella bikinis come in plenty of colours, including burnt orange, forest green and pale blue, but it's this sunflower-yellow colour that's really resonating with the Instagram crowd.

Keep scrolling to see Kendall, Rosie and more in the bathing suit, and then shop more yellow bikinis.

Shop Fella Yellow Bikinis:

Fella

Casanova Textured Underwired Bikini Top

Fella

Rick James Textured Bikini Briefs

Fella

Lazarus One-Shoulder Textured Bikini Top

Fella

Mr Smith Textured Bikini Briefs

Fella

Julius Top

Shop More Yellow Bikinis:

VerdeLimón

Malibu Knotted Striped Bandeau Bikini Top

VerdeLimón

Banes Striped Bikini Briefs

Peek & Beau

Rib Triangle Bikini Top

Peek & Beau

Rib High Waist Bikini Bottom

Araks

Quinn Jayne Bikini

Next up, see our guide to the key bikini trends for 2019.

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Emma is a freelance fashion editor with over 15 years experience in industry, having worked at The Telegraph, Grazia and, most recently, British Vogue. Emma was part of the founding team of Who What Wear UK, where she worked for six years as Deputy Editor and then Editor—helping shape the team into what it is today is one of the biggest privileges of her career and she will always see herself as a Who What Wear girl, contributing to both the US and UK sites. Whether she's writing about runway trends or spotlighting emerging brands, she aims to write about fashion in a way that is democratic and doesn't promote over consumption.