Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.
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I'm Not Going to Mess Around—These Are the 3 Nordstrom Anniversary Sale Items I Can't Stop Thinking About (They Will Sell Out)
Some of my favorites are already gone.
By Audry Hiaoui
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I'm a Shopping Editor—These 5 Nordstrom Anniversary Sale Finds Are Living Rent-Free in My Head
Kitten heels, burgundy flats, and more.
By Josephine Hadjiloucas
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Keep This Between You and Me: I Just Found a $165 Alt for The Row's Viral and Sold-Out $1300 Heels
You're welcome.
By Nikki Chwatt
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These Rich-Looking Pieces Are All Under $100 and Will Transform Your Style Now Through Fall
Affordable and stylish.
By Michelle Scanga
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The Results Are In: These Are the Designer Shoes Dominating Summer 2025
Sneakers, sandals, and more.
By Michelle Scanga
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We Know It's Still Summer, But This Soon-to-Be Fall It Bag Will Be on Every Cool Girl Come September
Guaranteed.
By Nikki Chwatt
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What If I Told You My Necklace Wasn't The Row, But $38 and Technically a Bag Charm?
Yes, I said $38.
By Anna LaPlaca
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Shoes Are Rarely Classic, Trendy, and Pretty—That's Why This Style Sells Out Every Year
There's a pair for everyone.
By Kerane Marcellus
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My Mom Somehow Always Finds the Best Items at Walmart—Here's What She Sent Me to Buy
Yes, I was surprised too.
By Michelle Scanga
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Aritzia Is a Fashion-Person Paradise—These 25 Standouts Are Now on Major Sale
The basics alone are worth checking out.
By Jennifer Camp Forbes