"I Will Die on a Hill for These Shoes": The $230 Ankle Boots Going Viral on TikTok

I write several fashion stories every week, so I'm constantly searching for ideas. I never know where my next one will come from. Instagram photos, new Zara arrivals, runway shows, and even casual remarks by my co-workers all regularly inspire me. My current favorite source of inspiration, however, is TikTok. I'm active on both my personal TikTok and Who What Wear's account, so I spend a ton of time scrolling. My latest story idea comes courtesy of Tahlia Edwards, an Australian creator living in New York City.
Edwards' casual TikTok video about her favorite pair of boots went positively viral, earning over 680,000 views, 43,000 likes, 12,000 saves, and 190 comments. "I've said it before, and I'll say it again: Tony Bianco boots are the best boots," Edwards says in the video, which she clarifies is not sponsored. "They are the most reliable thing in my life." In the comments section, she revealed the specific pair she loves: Tony Bianco Dusty Boots ($230). You better believe I added them to my cart immediately.
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Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.