Amazon Prime Day has arrived, bringing with it an array of deals and savings from homeware finds to the very best beauty tools around. As ever, we've been working hard to bring you concise edits of the best savings and most expensive-looking styles to save you hours of scrolling.
With day one of the Amazon Prime Day two-day sale complete, we noticed one particular dress becoming a clear favourite. It's understated, elegant and seriously chic for its discounted £28 price tag. Immediately, my stylist brain started buzzing with all the ways I plan to wear it throughout the rest of summer, and naturally, I came to share these outfit inspirations with you, our dear readers.
It may surprise you that we fashion editors often turn to Amazon for more than just a beauty restock or practical home bits. With the likes of The Drop as well as a plethora of independent brands on the site, there are plenty of gems to be found, and we're experts in hunting through the masses to find those stand-out pieces.
Right now, it's the Grace Karin Summer Beach Maxi Dress (£28) that has our attention. With a smocked bodice, square neckline and floaty skirt, this is the ideal throw-on style that will instantly bring a polished feel, no matter where you're headed. The brand has graced us with a seriously good selection of colours and prints, but as I'm a classicist at heart, I've taken inspiration from an understated black style that's ready to be dressed up or down at ease.
You'll find that the elegant outfits I've put together below call for wardrobe heroes and classic staples to create an overall quiet-luxury appeal, and as there are plenty of deals to explore today before Amazon Prime Day ends at 23:59 tonight, let's get straight into it.
Keep scrolling to see the three ways I'd style this Amazon Prime Day sale dress.
1. Market Days
Style Notes: On easy summer days I'm looking for an equally easy outfit, and this dress is ready to bring effortlessness. Throw on the elegant dress and add a pair of hero summer sandals, your favourite basket bag and a smattering of playful accessories to tie it all together.
Shop the Outfit:
The square neckline is such a chic detail.
Basket bags return to the fore every summertime, and I'm looking to add a forever style to my collection.
The organic shape and oversized design make these the ideal finishing touch for breezy summer looks.
I love adding a pop of colour to my minimalist looks with refined accessories, and this beaded necklace is perfect for that.
A pair of sandals you'll turn to year after year.
2. In the Office
Style Notes: Trying to stay cool and looking put-together in a hot office and on the commute can feel like a mighty task, but a black dress will always be a reliable option. Reach for a great tote bag that will go the distance, polished loafers and a silk scarf to add a fashion edge.
Shop the Outfit:
The shirred bodice adds comfort, which makes the dress ideal for all-day wear.
Shop the Look:
If you're looking for an investment bag to treasure for years to come, you can't go wrong with The Row's iconic Margaux.
Bring a warm-weather edge with a printed scarf. Wear it as a neckerchief or wrap it around the handles of your tote for a pop of print.
Another stellar Amazon Prime Day find.
I turn to my classic loafers every season.
3. Evenings Out
Style Notes: Taking this dress to evening couldn't be simpler. Swap your sandals for a pair of elegant mules and grab a bold handbag to bring vibrancy to the look. As always, finish it off with a versatile necklace, and for the brighter evenings, a pair of sunglasses will always be handy.
Shop the Outfit:
A day-to-night marvel.
Even minimalists are drawn to bold red shades.
You'll find this chain necklace becomes part of your everyday uniform.
Elegant, understated and destined to elevate your looks for years to come.
No matter the season, chic sunglasses always come in handy.
SHOP MORE SOPHISTICATED AMAZON DRESSES:
The drape detailing adds to the sophisticated feel of this dress.
From the green shade to the smocked detailing, there's a lot to love about this dress.
Every angle of this dress is so chic.
Yes, it has pockets.
So many of our editors have this dress in their wardrobes.
The broderie details add a boho feel to this pretty dress.
Nothing says summer-ready like an easy, throw-on dress.
The dress I've styled comes in so many prints and colours.
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