In addition to being slightly obsessed with Lyst's shopping tool, we also love the site for its data-driven reporting. And one of the site’s latest reports has really caught our eye. By tracking influencer metrics to discover exactly who is influencing style and sales, Lyst has compiled a list (fitting) of the top five emerging style stars we should start paying more attention to.
By “monitoring the spikes in demand created by 30 teenage global superstars and looking at search and sales responses across 12,000 online stores”, the site has deduced that these are the people who are starting the trends we all want to try.
Much to our surprise, the results aren’t what we expected. Though we often find ourselves turning to the same celebrities for outfit inspo (we’re looking at you, Selena Gomez), the data suggests that we start paying attention to these fresh faces. To be ahead of the game, we recommend you follow them all now. Trust us, if you follow their lead, you’ll be the one of the first to try every major trend this year. Keep scrolling to see who made the list.
Zendaya
Millie Bobby Brown
Camila Cabello
Kaia Gerber
Bella Thorne
If you're gonna be on Instagram, you might as well scroll in style. Shop phone cases at Net-a-Porter.
Related: We Like to Look to Influencers for Outfit Ideas, But Here's Where They Look
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