It's been a long seven months. We first reported back in April that Ashley and Mary-Kate Olsen were bringing their Elizabeth and James brand exclusively to Kohl's, and now the day has finally come. This new collection has that coveted Olsen stamp of approval at incredible prices—we're talking a sharp coat for $74 and sleek pants for $37. Both women have been hands-on with the designs of the new collection, so you can bet they're especially chic and well-thought-out. And since they are pros at styling understated basics in their everyday life, we're not surprised this collection is full of simple, key pieces. Plus, I did some digging to find the sisters wearing similar items to their new designs in case you want to see how they have worn them in the past.
"Our vision for Elizabeth and James is to deliver a lifestyle brand that offers women access to premium fashion at an affordable price without sacrificing quality and fit,” Mary-Kate Olsen said in a statement. "Kohl’s is the right partner to take our brand into a new era while staying true to the high-quality, fashion-forward designs that our loyal brand enthusiasts expect from us. Leveraging Kohl’s extensive store network and digital platform will also allow us to reach a much larger audience than we have in the past and for this we are particularly excited.”
Red Coat
On Mary-Kate Olsen: The Row shoes
Slouchy Black Bag
On Mary-Kate Olsen: The Row coat
On Ashley Olsen: Stuart Weitzman shoes
Turtleneck
On Ashley Olsen: The Row bag
Wide-Brim Hat
Skinny Pants
Black Sweater
On Mary-Kate Olsen: The Row top and skirt
On Ashley Olsen: The Row sweater and pants
Colorful Bag
Peplum Blouse
Camel Coat
Skinny Jeans
High-Neck Blouse
Colorful Sweater
Next, the four basics I wear under jackets and sweaters every damn day.
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32 Affordable Ashley Olsen–Coded Picks That I Have My Eye on for SummerEffortless, luxe, and incredibly chic.
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The 2025 Dress Trend I'm Copying From the Olsen Twins to Look Wealthy This SummerPer usual, they were way ahead of their time.
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J.Law and Ashley Olsen Agree: This $33,000 Bag Is Chicer Than a MargauxNo wonder it's so hard to find one for sale.
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The Chic 2025 Bag Trend That Ashley Olsen Was Already Wearing a Decade AgoAhead of the fashion curve, per usual.
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The 1993 It Bag Every Celeb Owned Is Back—It's $158, and I'm Buying One in Every ColorFrom Gwyneth to Ashley and Mary-Kate.
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Let Me Guess: You Weren't Expecting Ashley Olsen to Wear These Under-$150 SneakersNeither was I.
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Ayo Edebiri Just Styled Mary-Kate Olsen's Favorite Boot Trend in an Unexpectedly Fresh WayGreat minds think alike.
