I Have One Word to Describe These 23 Target Swimsuits: Rich

Recently, I was scrolling through Target’s website (because who doesn’t) and found myself pleasantly surprised at how many incredibly cute and expensive-looking swimsuits there were. Yes, Target is known for quick and affordable finds, but I had no idea that it was also known for extremely cute swimwear. Touché, Target, touché. But wait just a minute—there’s a catch. Unfortunately, there are currently over 50 pages of swimwear to sift through on the site, and ain’t nobody got time for that.
Hi! This is where I come in. Since this particular product section is not only extremely timely with the peak of summer quickly approaching, and since I apparently have a lot of time on my hands, I decided to click and scroll my way through every single product page on Target. You can thank me later, but for now, enjoy the fruits of my labor resulting in 23 of the cutest swimsuits currently available at Target.
Shop the matching Ribbed Button Front High Waist Bikini Bottom ($18).
Is this not the cutest red bikini you've ever seen?
Shop the matching Ribbed Cheeky High Leg High Waist Bikini Bottom ($18).
The ribbing on this makes it extra comfortable.
Shop the matching High Waist Bikini Bottom ($18).
Instagram isn't ready for the photo you're about to post in this.
Shop the matching Knit High Leg High Waist Bikini Bottom ($18).
Calling all brides: We found your honeymoon swimsuit.
Shop the matching High Leg Scoop Bikini Bottom ($15).
Introducing one of the biggest swimsuit trends of the summer.
Shop the matching Beach High Waist Ribbed Texture Belted Bikini Bottom ($23).
Belted swimwear is basically all we can think about this season.
Shop the matching High Leg High Waist Bikini Bottom ($18). If you're still looking for a bikini for July 4, look no further.
Shop the matching Slimming Control High Waist Bikini Swim Bottom ($35).
Perfectly sporty.
Shop the matching High Leg Mid-Rise Bikini Bottom ($25).
This underwire bikini top trend is quickly taking over.
Shop the matching High Waist Bikini Bottom ($20).
Flutter sleeves protect from the sun and make you look 10 times more elegant.
Shop matching Hipster Bikini Bottom ($15).
Smocking will hug your curves in all the right places.
Shop the matching Textured Stripe High Leg High Waist Bikini Bottom ($20).
No really, we mean it.
The perfect summertime hue.
Next up, shop my personal favorite 13 swimsuits.

Lauren Eggertsen is currently the editorial director of Who What Wear and has worked at the company for over nine years, where she started as an associate editor and has since worked her way up. Lauren has worked in the Los Angeles and New York Who What Wear offices but currently calls L.A. home. Here, she leads and manages Who What Wear's editorial team and oversees all editorial content. Lauren's role also includes helping to set the fashion direction for all original photo shoots and often styles many celebrity cover shoots, including big names like Kaia Gerber, Normani, and Sabrina Carpenter. She has also attended multiple fashion weeks, including New York, London, Milan, and Paris, where her style has been featured on sites such as Vogue, Harpers Bazaar, and Elle.
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