The Pretty New Bikinis You're About to See All Over Instagram

Even though many people can't retire their winter coats quite yet, it's safe to say most of us have warm weather on the brain. Whether you have tropical getaway booked or you're just planning on a traffic-filled drive to the beach, it's never a bad idea to invest in some new swimwear—and Julie Sariñana of Sincerely Jules is giving you a head start on your collection.
The blogger and Instagram It girl has collaborated with Billabong on a capsule collection of swimsuits, dresses, jumpsuits, skirts, and other vacation-ready pieces that are begging to tag along on your next trip. Given that she has an impressive five million Instagram followers and counting, you can bet Sariñana knows a thing or two about designing 'gram-worthy pieces. When I asked her about the item she thinks will sell out, she called out one print in particular. "Everything from this collection brings so much happiness and sunshine to my wardrobe," she told Who What Wear. "Girls are going to feel as if they were transported somewhere tropical while wearing all of these pieces. I see the palm leaf prints selling really well. And I'm thinking either the palm-printed Dos Palmas two-piece swimsuit or the Twist Flirt jumpsuit will sell out first."
If you're wondering which style to invest in, Sariñana has a failsafe suggestion. "You can't go wrong with a high-waisted swimsuit bottom," she told us. "I feel this style is so flattering on all body types." Scroll down to shop her new Billabong collaboration and get ready to rake in the Instagram likes.

Erin got her start as a Who What Wear intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.