If You're Shopping for Spring, These 11 Brands Are *Elite*
Have you ever been shopping, whether in-store or online, and stumbled upon a piece you love, only to continue coming across more pieces from the same brand that you feel like you need to have? If you're anything like me, then this turns into researching everything they're making and releasing for the coming season as well as filling your wish lists and carts with their pieces and telling anyone who will listen that they have to check it out.
Okay, maybe I take things too far, but whether it's an established house like Prada or a relatively newer label such as St. Agni, there's something to be said when an already-successful brand simply takes things up a notch or two. As you might have guessed, that happens to be what the 11 labels featured in this story today have in common—they're killing it right now, and to put it plainly, I want all the things. To see who made my list of the best brands for spring and, of course, shop my top picks from each, simply continue on below.
1. St. Agni
This Kendall Jenner–approved brand is making the chicest elevated essentials for spring right now.
2. Solid&Striped
Between its Sofia Richie Grainge collab and a slew of cult-favorite classics, Solid & Striped is very much still a go-to for cool beachwear and more.
This print combined with the wire construction and flower detail is just everything.
I already have this in white from several seasons ago, but I think I need the black too.
3. Prada
Even the legendary brands can have on seasons and off seasons. This spring, however, Prada is very much on.
Among many others, our editorial director is a fan.
4. Zara
Okay, Zara always hits, but if you ask me, it does some of its best work in the warmer half of the year.
5. Reformation
Spring has barely started, but these are already my favorite shoes of the season.
6. Magda Butrym
Everything is good, but the brand's dresses are really just on another level right now.
A little white dress that's unlike all the others.
7. H&M
You know H&M is on a hot streak when your cart is in the double digits (as mine is now).
8. Asta Resort
As the name suggests, this brand makes the ultimate vacation pieces. Just act fast because it's constantly selling out!
9. Bode
In an ideal world, I could exclusively wear Bode all spring and summer long.
Another one from the men's section that I just need to get my hands on.
10. Staud
Any time this brand comes up, someone on our team is bound to say "Staud is really good right now." I agree.
This is a cool girl's bachelorette dress if I've ever seen one.
11. COS
I've recently reintroduced myself to the world of COS, and I seriously cannot get enough.
Can I interest you in the coordinating pants?
The perfect easy jacket for spring that you can throw over anything.
Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. Upon joining, she was a senior about to graduate from business school at USC. Fast-forward to 2025, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was just starting out. Currently, she focuses on a weekly mélange of shopping content and her Trust Me—Buy This newsletter. As far as her personal style goes, she's largely drawn to neutral, classic pieces but will always make an exception for something colorful or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a party is dressing up for one. On her downtime, she can usually be found at home eating something delicious and trying to force her husband to watch Summer House.
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