I'm a Sensitive Skin Expert—My 10 Saviors and the One Step I Skip

"I usually skip washing my face in the morning and instead start the day with a refreshing spritz of our SOS Rescue Spray. I love using it throughout the day as well—it acts like a quick reset and keeps my skin feeling balanced and refreshed no matter what comes my way. Thanks to the antibacterial, soothing powers of the key ingredient hypochlorous acid, I went from battling ongoing eczema flare-ups to maintaining happy, healthy skin on a daily basis."

"The texture of this body butter is to die for. It's somehow both lightweight and deeply rich and moisturizing—and I love that it's completely fragrance-free. Not to mention that the brand is doing great things in the industry and is committed to promoting ethical, fair-trade sourcing practices."

"I reach for this face oil during the dryer months, and it instantly gives me a glow from within. It's packed with beautiful, plant-based antioxidants; my skin drinks this up."

"I absolutely love Sofie and her incredible product line! This serum is a wonderfully light and gentle exfoliator that my skin adores. While physical exfoliants can often be too harsh for sensitive skin, this one provides the perfect level of exfoliation without causing any irritation."

"This eye concentrate paired with our concealer is my go-to for looking less sleep-deprived—seriously, it works wonders. It feels amazing on my under-eye area, is super gentle, and never causes irritation. Definitely worth the splurge!"

"Staying consistent with beauty tools can be a challenge, but I've been using this LED device for a while now and absolutely love it. It's easy to incorporate into my routine, and the results have been totally worth the effort."

"I'm absolutely in love with this serum. It's been a game changer for improving my skin's texture and overall appearance. It leaves my skin brighter and deeply hydrated."

"This is a great go-to when your skin needs a boost of moisture. I like to layer it underneath the SOS Barrier Recovery Cream overnight to really pack in the moisture."

"I couldn't live without our Swipe Concealer in K-Town. We spent so long perfecting the formula, and I love how nourishing it turned out, providing just the right amount of coverage without settling into fine lines like some concealers do."

"Lunar New Year is a great opportunity to further honor my Asian heritage, and this year, we're celebrating with something sweet: our LipSoftie Lip Treatment in a new shade, Red Bean Mochi!"

"I have very straight lashes, so when we set out to make a mascara, that was my personal number-one goal: a formula and a wand that together would help even the straightest lashes hold a curl. And I have to say, our mascara delivers."

"Perfect for those in-between wash days. I love how the brush applicator lets you control exactly how much product you use. The clean formula is a game changer—it refreshes my hair without leaving any gray residue on my dark-brown strands."

"Mara's shampoo and conditioner have completely transformed my haircare routine. Her clean, high-performing formulas leave my hair feeling incredibly soft, deeply nourished, and healthier than ever."

"I have a lot of hair, and this microfiber towel has been a total upgrade—it significantly speeds up the drying process. I never realized how much of a difference switching to a better hair towel could make."

"This three-in-one hair serum is so versatile—it's the only styling product I really need. I run it through my strands and let my hair air dry for a natural look or use a curling iron for easy beachy waves. Plus, the scent is amazing."