These Presidents' Day Beauty Deals Are So Premium, We Thought Amazon Must Have Glitched

You may turn to Amazon for your cleaning supply restocks and TikTok-inspired impulse purchases, but did you know that there’s a whole section dedicated to premium beauty brands… and that everything is totally on sale for President’s Day?
We couldn’t believe our eyes as we skimmed through the seemingly endless pages of deals from brands like Dyson and Kiehl's—all with prices slashed by up to 70%. As we sifted through the heaps of discounts on must-have perfumes, winter skin-saving serums and lotions, and normally pricey hair tools (to name a few), we realized that these deals were just too good to gatekeep.
In the spirit of saving, we handpicked 14 deals so good that they made us wonder if the site had glitched. So scroll as fast as your fingers can manage through our list of the best premium beauty deals at Amazon—from discounted Shark FlexStyles to editor-favored skincare—before President’s Day comes to a close.
Shop the Best Beauty Deals From Amazon’s President’s Day Sale
Did someone say 70% off? This conductive gel is a necessity for most of our favorite Foreo microcurrent devices, and since it’s an expensive habit to keep, we’re jumping at the chance to snag this serum for just $18.
This brightening vitamin C serum reduces the appearance of dark spots and wrinkles, has over 96,000 five-star reviews, and is 20% off if you buy it right now.
You can never have enough whitening strips, right? This 22-pack from Crest is just $30 during this mega sale.
We rarely see a Dyson deal, so when we do, we act fast. This discounted Airwrap is the special edition pink and bronze set, which couldn’t be any cuter if it tried.
Not to pit two winners against each other, but we'd be remiss not to call out this discounted, editor-loved Shark FlexStyle, which has gone viral for its multitasking styling power.
Bitter winter weather means dry, irritated skin, so this shower oil from Bioderma is the perfect addition to your cold-weather shower lineup.
This berry hue is the perfect shade for winter, but with SPF 30, we'll be reaching for these balms year-round.
Steal the Cindy Crawford glow with one of her favorite Meaningful Beauty products while it’s 20% off.
“The aloe and rose water combination leaves my face feeling calm, hydrated, and refreshed, making it perfect for use throughout the day — whether to set makeup, refresh during a long day, or simply as a burst of hydration," writes one five-star reviewer.
Break up with acne when you start using this (now $9!) salicylic acid–infused facial cleanser from Neutrogena.
Fragrance is subjective, but everyone loves a good deal. Snag this fresh, floral Tommy Bahama perfume while it’s just $36.
We love our Kiehl’s products over here, so we’re not hesitating to stock up on this discounted nourishing facial cleanser.
The best manicures start with a strong base, and this nail hardener delivers results in just one week (and is 25% off if you buy it right now).
If long, sweeping lashes coated in mascara that actually holds a curl are the name of your game, then you need to grab this lash-conditioning mascara while it’s 30% off.

Alyssa Brascia is an associate beauty editor at Who What Wear. She is based in New York City and has nearly three years of industry experience, with rivers of content spanning from multigenerational lipstick reviews to celebrity fashion roundups. Brascia graduated with a BS in apparel, merchandising, and design from Iowa State University and went on to serve as a staff shopping writer at People.com for more than 2.5 years. Her earlier work can be found at InStyle, Travel + Leisure, Shape, and more. Brascia has personally tested more than a thousand beauty products, so if she’s not swatching a new eye shadow palette, she’s busy styling a chic outfit for a menial errand (because anywhere can be a runway if you believe hard enough).
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