Tiff Soga

Managing Editor

Tiff Soga is the Managing Editor of Who What Wear, based in Los Angeles. Born and raised in LA, Tiff has also called both the East Coast and London home for years. Her torrid love affair with all things skincare began in college in an effort to combat the different seasonal changes of Boston’s climate, while her personal sense of style evolved over her years of living in the U.K. A former academic, Tiff blends her decade of publishing experience and creative portfolio to help her team tell impactful stories that authentically represent diverse perspectives and narratives across intersectional communities.